SOURCE: Swan Marketing

September 09, 2008 11:00 ET

Swan Marketing & Pop Labs Team Up

NEW YORK, NY--(Marketwire - September 9, 2008) - On July 1, 2008 Swan Marketing, LLC., which specializes in providing online & direct marketing services to record labels and their artists, teamed up with award winning Pop Labs, to offer Social Media Marketing services to the entertainment industry.

Swan Marketing Introduces New Service

The dynamic duo will service the entertainment industry in offering packaged services that include: Social Media Tool Development, Viral Campaign Development, Social Media PR, Search Engine Reputation Management, Podcasting & Mobile Marketing services.

What's in it for Record Labels?

Record labels will now have the ability to market their artists online in a more cost effective and efficient way. This style of marketing which is known to have a grass roots or organic approach has proven to have had a tremendous impact on building awareness for recording artists and creating that long lasting buzz. This is because social media marketing allows labels the ability to scale community engagement, monitor performance, track responses via media channels, and better understand and speak directly to their customers.

With the fast growing number of consumers going online to download music, communicate with friends and gather information on their favorite artists, the Internet has now become a necessary and highly effective marketing tool for record labels and artists.

Let Us Help You Join a Social Community Today!

Visit for more information on Swan Marketing's Social Media Marketing services.

Contact Information