SOURCE: Sweb Apps

August 18, 2009 09:00 ET

Sweb Apps Launches, Giving Anyone the Tools to Easily Build a Customized and Branded iPhone Application Online

Business Owners of Any Size Can Quickly and Inexpensively Create Personalized Mobile Apps to Promote Their Business; AppTracker™ Provides Insight Into Performance and the Content Management System Allows for Real-Time App Content Updates

SAN ANTONIO, TX--(Marketwire - August 18, 2009) - Today, Sweb Apps ( launched to give anyone the tools to build a great-looking, highly functional mobile application for their business, in as little as five minutes. By using Sweb Apps, users can create dynamic mobile applications that engage their customer base wherever they are, and encourage repeat, regular use by easily allowing for the creation of new content. Sweb Apps will be launching with a suite of features including an AppTracker™ to give users the ability to track their application's daily performance, and a Content Management System that enables content creation and update real time.

"The iPhone and its many varied applications have given businesses the opportunity to reach existing and new customers on the go, but many lack the resources, knowledge, or budget to create mobile apps in-house," said Magaly Chocano, CEO and founder of Sweb Apps. "To succeed in today's highly competitive market, small businesses have to incorporate mobile and social media applications into their business plan. Sweb Apps gives them that opportunity to easily and inexpensively reach clients where they increasingly are, on their mobile device."

With Sweb Apps branded iPhone applications, restaurants can upload menu items, specials or take reservations; retailers can promote sales, locations, and inventory; and nonprofits can post events, information on how to get involved, and take donations -- all with customized buttons and consistent company branding throughout the application.

Building an app is simple, and takes just a few easy steps. First, the user selects their industry or type of business, either by choosing a template from specific categories or customizing one on their own. Next, they select the buttons they would like their app to include and submit their desired information, like menu selections, sales information or anything else pertinent to the business. Once these steps are completed, the application is submitted to SwebApps, and the system uploads the app to the iTunes store. The creator is notified once their app appears in the store, and they are then able to share the news with their customers. Users will be able to access their Content Management System giving them the ability to edit, cancel or add updates to their app in real time.

Once an application is created, users can conveniently track the app's performance through the AppTracker™. Providing the creator with instant access to valuable data, such as number of downloads or number of times each one of their buttons has been clicked, the AppTracker™ helps users see daily results on how their customers are interacting with their app and what information is effective.

Sweb Apps also provides creators with a Content Management System that gives them the ability to change the app's information in real-time. By allowing the user to constantly update their app with new information and content, customers are more likely to regularly access the app, further marketing and promoting the business.

"With a personalized iPhone application, you give yourself legitimacy, sell more products, create a greater client base, and stay connected to your customers," added Chocano. "Bottom line, if you're serious about being successful in your business today, you need an iPhone application and Sweb Apps can help you create one."

Sweb Apps has created four, six, and eight button packages. A one time set-up fee of $50 per button applies, and there is a $25 monthly hosting fee applied to every application. Additional fees apply for access to the AppTracker™. More information about Sweb Apps is now available at (

About Sweb Apps

Sweb Apps is a simple and inexpensive way for any business to create and manage their own mobile application in minutes. The company is headquartered in San Antonio and was created to provide businesses with a direct and effective line of communication with the consumer. To find out more information about Sweb Apps, visit

Contact Information

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