SOURCE: FOCUS Brands

FOCUS Brands

August 03, 2011 11:55 ET

Sweet Franchise Opportunities Available With Carvel & Cinnabon

FOCUS Brands Targets Hartford Market for Expansion

ATLANTA, GA--(Marketwire - Aug 3, 2011) - FOCUS Brands, the franchisor and operator of more than 3,300 ice cream shoppes, bakeries, restaurants and cafes in 47 states and 42 countries, is pleased to announce an aggressive plan for growth in the Hartford market. Community members are invited to learn more about the "sweet" ownership and franchise opportunities available with Carvel and Cinnabon during a special "Discovery Days" market tour the week of August 8th.

Hosted at current Carvel and Cinnabon locations, these informal, hands-on events will allow attendees to tour a current shoppe or bakery, meeting with a development team member first-hand to see how these businesses operate, and hear the success stories of current franchisees.

Company plans call for 20 Carvel and 10 Cinnabon locations over the next two years throughout the Hartford and surrounding markets. The openings would bring as many as 400 new part- and full-time jobs to the area.

After more than 75 years in business, Carvel continues to build upon its rich heritage as the nation's first retail ice cream chain. Just this year, 50 new domestic franchise agreements have been signed. With only 10 Carvel locations within a 30 mile radius of downtown Hartford, this is a great opportunity for multi-unit or individual owner/operators looking for a fresh, premium market.

Since 1985, Cinnabon's success has risen as fast as its dough. In 2009, a new bakery design concept was launched celebrating the magic of the baking process that's not only turned heads but also turned up sales. Just this year, 50 new domestic bakeries have opened, with over 70 sold. And, with many mall opportunities available in the Hartford DMA, now is the perfect time to join the most delicious franchise on the planet!

The announcement of the expansion plans for Carvel and Cinnabon throughout the Hartford area is part of a larger strategy on behalf of FOCUS Brands to create a strong market presence in prime, family-oriented locations. Target sites include malls, and strip centers close to schools, parks, shopping districts and other recreational areas.

Please contact Sheri Boxberger at 404-705-2051 or sboxberger@focusbrands.com to schedule your one-on-one meeting today!

About Carvel Ice Cream
The United States' first retail ice cream franchise, Carvel Ice Cream has become one of the best-loved and most recognized names in its industry. The company is a leading provider of premium soft serve and hand dipped ice cream products, as well as uniquely shaped ice cream cakes, including its signature Fudgie the Whale and Cookie Puss cakes. Atlanta-based Carvel currently operates over 500 franchised and food service locations, and is a part of FOCUS Brands, Inc. the franchisor of Carvel® Ice Cream, Cinnabon®, Schlotzsky's®, Moe's Southwest Grill®, Auntie Anne's Pretzel's®, and Seattle's Best Coffee® on military bases and in certain international markets.

About Cinnabon,Inc.
Founded in Seattle in 1985 and now based in Atlanta, Cinnabon, Inc. is the market leader among cinnamon roll bakeries. The company serves fresh, aromatic, oven-hot cinnamon rolls, as well as a variety of other baked goods and specialty beverages. Cinnabon currently operates more than 800 franchised locations worldwide, primarily in high traffic venues such as shopping malls, airports, train stations, travel plazas, entertainment centers, academic institutions and military establishments. Visit www.cinnabon.com for more information, follow us on Twitter @CinnabonInc or become a Facebook fan at http://www.facebook.com/Cinnabon.

About FOCUS Brands
FOCUS Brands Inc. is the franchisor and operator of more than 3,300 ice cream stores, bakeries, restaurants, and cafes in 47 states and 42 countries under the brand names, AuntieAnne's®, Carvel®, Cinnabon®, Schlotzsky's®, Moe's Southwest Grill®, and the franchisor of Seattle's Best Coffee® on certain military bases and in certain international markets. Based in Atlanta, the primary objective of FOCUS Brands is to "FOCUS on making people happy." Please visit www.focusbrands.com to learn more.

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