SOURCE: sweetFrog

sweetFrog

February 03, 2017 11:19 ET

sweetFrog Adds Some Color (Changing Spoons) To February Promotions

RICHMOND, VA--(Marketwired - February 03, 2017) - In celebration of National Frozen Yogurt Day, February 6, sweetFrog Enterprises is inviting customers to bring a friend for free, all day, at participating shops nationwide. In addition, the chain will be celebrating Valentine's week, from February 11-14, with a sweethearts special frozen yogurt party. Customers nationwide will be able to fill a shareable 24-ounce, cup of froyo for just $8. Coinciding with these promotions, the chain will also introduce new color changing spoons at participating shops.

"National Frozen Yogurt Day is a great time for us to introduce these fun color changing spoons to our customers as they bring a friend for froyo," said Matt Smith, chief marketing officer of sweetFrog. "And, as the official treat of sweethearts, sweetFrog is always a great place to celebrate Valentine's Day with your special someone."

The first National Frozen Yogurt Day was celebrated in the early 1990s and focuses on fun ways to emphasize the healthier and leaner aspects of yogurt over other frozen treats. Named for a Christian martyr, Valentine's Day has origins in the Roman holiday Lupercalia and dates back to the 5th century.

About sweetFrog Frozen Yogurt:
Sweet Frog (http://www.sweetfrog.com) is the fastest growing premium, all natural, self-serve frozen yogurt restaurant company in the country. With a wide selection of premium frozen yogurt flavors and fresh topping choices, sweetFrog was named Best Frozen Yogurt in the USA by The Daily Meal in 2014 and 2016. sweetFrog has 340 stores including both company-owned, franchise and independently licensed locations either open or under contract in twenty-four states in the U.S, Dominican Republic, United Kingdom and Egypt. The company was founded in 2009 and is based in Richmond, Virginia. Sweet Frog prides itself on providing a family-friendly environment where customers can enjoy soft-serve frozen yogurt, gelato and sorbets with the toppings of their choice. The company was founded on Christian principles and seeks to bring happiness and a positive attitude into the lives of the communities it calls home.

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