May 01, 2014 09:00 ET

Swimco Launches Online Shopping Across Canada

Western Canada's premier swimwear retailer offers online purchase of stylish swimwear

CALGARY, ALBERTA--(Marketwired - May 1, 2014) -

Editors Note: There is a photo associated with this press release.

Swimco, Western Canada's premier swimwear retailer, is launching online shopping in Canada beginning May 1 at Swimco.com. The e-commerce platform will provide online shoppers access to Swimco's most celebrated vacation and fitness lines of swimwear products for women, men and children.

"In this day and age, consumers are looking to access products and services around the clock and from anywhere online," said Lori Bacon, President and Owner of Swimco. "Swimco is excited to offer a breadth of swimwear for all bodies, everywhere in Canada. Even if customers are not physically close to a store, they can now have access to all the swimwear styles and ranges. Offering online shopping is what today's consumer expects and we are pleased to be able to provide it."

Known for its exceptional customer service and fashionable swimwear, Swimco's new e-commerce website will offer delivery anywhere in Canada. Swimco prides itself in providing exceptional customer service when it comes to swimwear shopping, and to illustrate that, the company will have Fit Experts available through its web store to assist customers in making their online purchases. Fit Experts carefully select the online merchandising and outfits to give that boutique feel, even online. Swimco's buyers ensure the most up-to-date selection of styles by shopping the world to provide customers a plethora of offering.

The website is designed with a unique mix and match feature allowing customers to purchase tops and bottoms separately, as well as shop from collections that have been custom created by Fit Experts who have selected additional pieces to mix into collections, giving customers maximum choice and depth of fit options.

Swimco's online shopping will also include specialty swimsuits, including full-figure swimwear, chlorine resistant suits, cup-sized specific swimwear, UV protection and more. Men's swimwear is just as diverse with the latest in boardshorts, walkshorts, hybrid shorts and UV tops. In addition to Swimco offering trendy swimwear options, shoppers can also purchase pre-vacation accessories including cover ups, dresses, sandals, hats, beach bags, snorkels and sunscreen.

Swimco believes that everybody and every body, deserves to feel confident in a swimsuit and by providing swimwear that allows people to look and feel their best, it allows everyone to get the most from the best times of their lives. As part of each community they serve, Swimco treats customers with respect, integrity and empathy. Swimco helps customers feel good half naked by offering the best selection of swimwear year round, online and in-store.

Some of the top exclusive brands that Swimco carries online and in-store include Seafolly, Miraclesuit, Magic Suit, Jantzen, Oakley, Profile by Gottex, Body Glove, Baku, Hurley, Quiksilver, Azura, Billabong, O'Neill, Roxy, TYR, Nike, Speedo and SAXX.

To access Swimco's new e-commerce website, please visit www.swimco.com.

Follow Swimco at:

Website: www.swimco.com

Facebook: www.facebook.com/swimco

Twitter: @Swimco

Instagram: Swimco

About Swimco

Founded in 1975 as a mail-order swimwear business, Swimco began catering to the needs of swim teams, lifeguards and fitness swimmers across Canada. In 1980, Lori Bacon, President & Owner, joined her mother's growing business and collectively the duo added vacation swimwear to diversify the company's product offering. With 22 strategic locations across Alberta, British Columbia, Saskatchewan and Manitoba, Swimco continues to corner the market on swimwear throughout Western Canada. After many years, Swimco has come back to its roots of mail-order swimwear and now offers online shopping for Canadians on www.swimco.com.

To view the photo associated with this press release, please visit the following link: http://www.marketwire.com/library/20140430-SwimcoLG.jpg.

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