Sympatico.ca

Sympatico.ca
Kids Help Phone

Kids Help Phone

December 07, 2010 08:31 ET

Sympatico.ca Takes "Magic Santa" Mobile with iPhone App

Enables Users to Create, Send and View Personalized Video Messages from Santa While on the Go

TORONTO, ONTARIO and MONTREAL, QUEBEC--(Marketwire - Dec. 7, 2010) - 

Editor's Note: There is one photo and one video associated with this press release.

For parents who are always on the go, Sympatico.ca has made it easy to create and view personalized and unique video messages from Santa for free from an iPhone. The all-new Magic Santa video platform and application is available both online at magicsanta.ca and as a free downloadable iPhone application from the iTunes App Store. Creating the video takes only a few minutes, yet will leave a lasting impression as children marvel at the idea that Santa knows their name, what they want for Christmas, and more.

"The holiday season is a busy time for everyone and with our Magic Santa iPhone app, parents and family members can create lasting childhood memories for their kids whenever they want, wherever they are," said Michele Ferrari, SVP - Portal Content English, Business Strategy at Sympatico.ca. "At the shopping mall, in the grocery store or while waiting for kids to come out of school, families can use their iPhone to provide a fun and memorable holiday experience for the kids in their lives."

Whether using the online version or Magic Santa iPhone app, families can "share the magic" by sharing their child's video from Santa with family and friends through Facebook, Twitter or email at the click of a button. In addition, Sympatico.ca is sharing the magic with Kids Help Phone, Canada's only phone and on-line counselling service for youth, by donating $0.25 to the organization for every Magic Santa video created, up to $50,000.

As an added bonus, Canadians who create a Magic Santa video and then use a video or digital camera to capture the excitement as their kids watch their personalized video message will be entered into a draw to win a trip to Walt Disney World. The digital photo or video can be posted to Sympatico.ca's user-generated-content (UGC) platform from November 24, 2010 to December 19, 2010 at contest.magicsanta.ca and an entry will automatically be created for each submission. 

Connect with Magic Santa

- Create Magic Santa videos online: magicsanta.ca

- Download the Magic Santa iPhone app: m.magicsanta.ca 

- Participate in the "share the magic" contest: contest.magicsanta.ca

- Connect with Sympatico.ca on Facebook: facebook.com/sympatico

- Tweet with Magic Santa on Twitter: twitter.com/magic_santa

- Visit the online newsroom: news.magicsanta.ca

About Sympatico.ca

Launched in 1995, Sympatico.ca is celebrating its 15th anniversary this year. Sympatico.ca is part of Canada's largest and most respected communications and media company. Sympatico.ca is a pioneer in digital media, offering innovative solutions to both users and advertisers. The Sympatico.ca portal delivers informative and entertaining content on the latest topics, from mortgages to minivans and fashion to finance, in both French and English. Sympatico.ca's mobile division also delivers end to end custom mobile solutions and has the largest mobile ad network in Canada.

About Sympatico Mobile

With more than 50 million page views each month, Sympatico.ca Mobile Network offers Canadian advertisers superior reach through its premium network of mobile sites. Contextually relevant advertising, coupled with rich targeting abilities, provide a meaningful, measurable and effective mobile experience. To help brand managers reach their targets, Sympatico.ca Mobile Network has developed a roster of Canada's premium mobile publishers, enabling Sympatico to deliver first-rate mobile campaigns with precise targeting mechanics. Advertisers benefit from a wide range of campaign options, including highly effective media such as banners, video and real-time reporting.

About Kids Help Phone

Kids Help Phone is Canada's only phone and on-line counselling service for youth. It's free, anonymous and confidential. Professional counsellors are available any time of the day or night, 365 days a year, to help young people deal with concerns large or small. As a national community-based charity, Kids Help Phone relies on individual and corporate donations to fund these vital services. More information is available at http://kidshelpphone.ca.

To view the photo associated with this press release, please visit the following link: http://www.marketwire.com/library/20101207-iPhone_Screen_Capture_800.jpg

To view the video associated with this press release, please visit the following link: http://www.youtube.com/watch?v=KPGLR9pcSIk

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