SOURCE: Symphony Services

Symphony Services

August 19, 2009 10:00 ET

Symphony Services Sets the Standard for Outcome Certainty in Outsourced Software Product Engineering

Performance-Based Pricing, Innovative Services and a Culture of Certainty Combine to Guarantee Success of Outsourced Software Engineering Initiatives

PALO ALTO, CA and BANGALORE, INDIA--(Marketwire - August 19, 2009) - On the heels of 39 percent year-over-year revenue growth; new customer wins across key areas including enterprise applications and technology, e-Business, information services and embedded systems; and significant industry recognition of its best-in-class outsourced software product engineering services, Symphony Services has unveiled its vision for maximizing the performance of client R&D operations. By creating direct linkage between outsourcing activities and clients' business objectives, Symphony stands alone in engineering outcome certainty through performance-based service models and a laser focus on metrics and transparency that bring unparalleled predictability to costs and schedules and ensure finished products are aligned with clients' business goals.

The outsourced software engineering industry too often focuses on contracting for inputs (e.g., engineering resources, rates and costs, etc.) without regard for results. This practice is especially detrimental in down economic cycles when the performance of companies, teams and individuals are measured with increasing scrutiny.

Studies by top industry analysts routinely show that this primary emphasis on "rates" and "experience categories" vs. "results" leads to poor R&D performance from in-house engineering teams. When companies are unable to accurately measure their team's outcomes, significant problems can emerge, ranging from missed deadlines for critical product releases to countless hours wasted redoing poor-quality work. In fact, industry studies conclude that software engineers spend 40-50 percent of their time on avoidable "rework" rather than new product development. This leads to significant cost overruns, as once a software product makes it into the field the cost of fixing an error can be 100 times as high as it would have been during the development stage.

Too often C-level executives who oversee R&D are unable to evaluate the productivity of their operations, because many companies struggle to find the money or time to invest in productivity programs and industry benchmarks to evaluate the outcomes of their software engineering organization. Moreover, few companies evaluate the performance of on-shore, off-shore and outsourced engineering teams across consistent attributes and expectations, making it nearly impossible to get an accurate read on the ultimate performance of R&D.

Strong Outcome Certainty Business Model

Symphony's performance-based client engagements send the strongest signal to both clients and the industry that Symphony stands behind the commitment it makes to help clients maximize the ROI of their engineering organizations through custom output-based, outcome-based, pay-for-performance and revenue-sharing delivery models.

Symphony's aggressive stand on outcome certainty is backed up by deeds, not words. "Today, more than 25 percent of Symphony's clients are working under performance-based engagement models," said Gordon Brooks, CEO of Symphony Services. "We're doubling down on our commitment to 'Engineering Outcome Certainty.' More than 50 percent of our new engagements will use performance-based models. Many within the industry talk about aligning their payment to their clients' business objectives, but that's mostly lip service. The overwhelming majority of our competitors' deals are still time and materials based," Brooks added.

Engineering Outcome Certainty

Throughout its history, Symphony has embraced a culture of outcome certainty that's now championed by over 3,800 of its professionals across state-of-the-art development centers in the U.S., China and India. Symphony draws on three critical attributes that are key to its success:

1. Industrialization -- The foundation of Symphony's ability to constantly deliver world-class solutions to clients rests in Symphony's ability to develop and hone best practices and the creation of Symphony IP in the form of tools, methodologies and frameworks. This results in industrial-strength engineering processes that drive repeatability and productivity across all engagements with outcomes delivered faster and with the highest quality.

2. Innovation -- Because innovation must be managed at every step of the development process, Symphony has adopted open innovation principles into all aspects of its global engineering activities, resulting in new products and features that impact clients' top line. Of the countless innovative ideas developed for clients over the years, over 2,000 have been accepted by clients and translated into product strategies. Symphony also boasts over 30 patents currently filed for the custom development of tools and technologies that Symphony has created to drive further innovation in product engineering.

3. Intellect -- Symphony's engineering teams bring to all client engagements a blend of academic, experiential, managerial and cultural intellect. Symphony stands alone in the industry in designing itself from the ground up as software product engineering, built upon a product development DNA, rather than IT outsourcing foundation. With a management team boasting an average of more than 20 years experience in software product engineering and outsourcing, as well as a CMMi Level 4 process maturity rating, deep 6 Sigma process proficiency and certified Agile engineers.

"The time for grading on a curve is over. At the end of the day you should get what you pay for," continued Brooks. "With patented, repeatable best practices, a highly skilled team and a deeply embedded culture of certainty, Symphony is uniquely positioned to guarantee the success of our clients' R&D initiatives and we have the confidence to 'put our money where our mouth is.'"

About Symphony Services

Symphony Services is a global provider of software product engineering outsourcing services focused on helping clients realize outcome certainty. With a laser focus on achieving clients' business goals, Symphony drives unparalleled innovation while bringing predictability to costs, schedules and quality of the outsourced engineering process, maximizing the ROI from client engineering organizations and delivering market-leading products that drive success. From strategic and operational consulting guidance to complete software product lifecycle capabilities, Symphony's risk-reward partnership models and focus on metrics and transparency ensure complete alignment with clients' business and R&D objectives. Symphony's unrivaled approach centers on a repeatable, industrialized process that drives productivity across all client engagements; leadership in infusing innovation into all phases of the engineering lifecycle; and employing the product DNA and superior intellect of our people. The company brings domain expertise and deep commercial-grade software and embedded real-time systems capabilities to its partnerships with software vendors, software-enabled businesses and companies whose products contain embedded software. Symphony Services is headquartered in Palo Alto, Calif., with offices in North America, India, Europe and China. For more information, please visit or e-mail us at or call Heather Dalloul, director, business development at 1.650.935.9534.

Contact Information

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    Rob Halpin
    Version 2.0 Communications
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    Glenn Gruber
    Symphony Services
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