SOURCE: Synacor, Inc.

Synacor, Inc.

August 10, 2011 09:00 ET

Synacor to Offer Best Buy Geek Squad Support Services to Distribution Partners: Enhances Subscriber Experience Resulting in Increased RPU and Stickiness

Hassle-Free Service Provides Help From Geek Squad Agents 24/7 via Online Chat, Remote Support or Over the Phone

BUFFALO, NY--(Marketwire - Aug 10, 2011) - Synacor, the market leader powering next-gen portals and online entertainment services for high-speed Internet subscribers, today announced it will offer Geek Squad Support assistance from Best Buy® (NYSE: BBY) to its telecom and MVPD clients.

With a Geek Squad Support subscription, Geek Squad Agents will be available to telecom and MVPD client customers 24/7 via online chat, remote or over the phone to provide common computer fixes such as virus removal; operating system and software installation and repair; and troubleshooting assistance for computer-related issues.

"Our cable, satellite, telco and consumer electronics clients provide world-class support to their customers for access to the internet. Yet there are times when customers need extra help with their own computer setup," said Theodore May, senior vice president of Synacor. "Best Buy's Geek Squad is unmatched in customer care and support. Subscribers will be happy. And our MVPD clients will be happy with the resulting increases in RPU and customer stickiness."

Geek Squad Agents have completed hundreds of hours of technical, customer service and data privacy training, as well as years of hands-on experience. The average Agent has four or more years of experience and holds at least one certification.

"We're excited about working with Synacor to provide MVPD customers an opportunity to enjoy an ongoing relationship with Geek Squad on their terms," said George Sherman, senior vice president of Services at Best Buy. "With this service, people can contact us when they want, in the way they feel most comfortable -- online or over the phone."

Geek Squad is a national 24-hour task force dedicated to solving the world's technology challenges for consumers. Comprised of highly skilled and specially trained computing Agents, home entertainment installers (GSIs), AutoTechs and appliance repairers (GSRs), 20,000 active Geek Squad technicians patrol Geek Squad precincts in all U.S. Best Buy stores, through phone and online support channels, and at service centers nationwide. For more information about Geek Squad, visit www.geeksquad.com.

About Synacor
Synacor powers personalized homepages and online entertainment services reaching over 30 million high-speed Internet subscribers worldwide. Its stable of cable, telecom and satellite providers utilize Synacor's best-of-breed technology solutions to deliver the next generation of video, news, gaming and other content and services across multiple digital platforms. Synacor's innovative technology platforms enable its partners to quickly adapt to the evolving online landscape, driving consumer engagement and generating new revenues through search, content distribution, advertising, value-added services and e-commerce. Synacor is headquartered in Buffalo, NY. For more information please visit www.synacor.com.

About Best Buy Co., Inc.
Best Buy Co., Inc. (NYSE: BBY) is a leading multi-channel global retailer and developer of technology products and services. Every day our employees -- 180,000 strong -- are committed to helping deliver the technology solutions that enable easy access to people, knowledge, ideas and fun. We are keenly aware of our role and impact on the world, and we are committed to developing and implementing business strategies that bring sustainable technology solutions to our consumers and communities. For information about Best Buy, visit www.bby.com.

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