SOURCE: Syntryx

December 17, 2008 11:00 ET

Syntryx Executive Solutions Taps Advertising Industry Veteran Peter Moran as SVP Sales

Former Collective Intellect SVP to Drive Growth and Innovation

BOULDER, CO--(Marketwire - December 17, 2008) - Syntryx Executive Solutions, a leading provider of competitive intelligence and digital marketing solutions, today named advertising industry veteran Peter Moran as the company's Senior Vice President of Sales. Based in New York, NY, Moran will drive the company's sales and account management functions. With over 25 years of experience in the advertising arena, Moran brings considerable talent as an innovative, proven sales and marketing executive who has successfully managed sales teams, developed significant revenue increases for advertising, media and technology firms and implemented highly successful marketing efforts. He has built multiple sales organizations from the ground up and is known as an industry expert in cable advertising, advanced advertising applications, interactive and addressable advertising.

"Pete's diverse background and expansive vision in interactive advertising and emerging technologies will be an enormous asset to the Syntryx team," said David Wolf, CEO of Syntryx Executive Solutions. "Pete is renowned for his expertise working with start-ups to mold and drive their sales effectiveness and success. We look forward to having Pete lead our sales efforts."

Moran joins Syntryx from Collective Intellect in Boulder, CO. where, in his role as Senior Vice President of Sales, he expanded the Social Media Data Analytic Start-up's presence from the finance vertical to include traditional and digital advertising agencies and corporate direct clients. Prior to Collective Intellect, Moran founded and led Darcy Interactive Media, an advanced advertising and marketing consulting firm, working with numerous advertising, research, technology and distribution partners and developing a strong presence amongst leading advertising agencies for testing and implementation of emerging technologies. At the helm of Darcy, Moran developed strategic solutions for a broad range of clients in the interactive and addressable advertising space, including emuse technologies, Ad Gorilla, Broadbandvideo.com, and Modern Solution.

About Syntryx Executive Solutions:

Syntryx Executive Solutions, Inc., provides Competitive Intelligence and Broad Digital Marketing solutions for brand advertisers and online marketers at mid to large companies. By employing proprietary search-based technology and strategic International partnerships to automatically collect, aggregate, analyze, and act upon information on how over 100 million international websites attract customers to their sites, Syntryx is able to simplify the competitive intelligence portion of a digital marketers campaign, helping marketers gain insight on how to maximize the campaign of their digital marketing campaign. Syntryx builds solutions to enable online marketers and brand executives to maximize their influence, and profits efficiently in both hypercompetitive and emerging online markets. Established in 2001, Syntryx Executive Solutions, Inc., is privately held and based in Boulder, Colorado. More information is available at www.syntryx.com.

Contact Information

  • For More Information, press only, contact:
    Valerie Chan
    PR consultant, Syntryx Executive Solutions
    Email Contact
    206.856.7885