SOURCE: Sysomos

Sysomos

December 02, 2015 08:00 ET

Sysomos Brings Enterprise-Grade Social Marketing Platform to Companies of All Sizes

The Power of Sysomos Expion Is Now Available for All Businesses to Manage Their Social Media Marketing

SAN FRANCISCO, CA--(Marketwired - Dec 2, 2015) - Sysomos, the social intelligence company powered by data science, today announced the availability of two new offerings of its social marketing tool, Sysomos Expion. Developed specifically for companies that want access to industry-leading social media marketing tools, the 'Expert' and 'Essentials' offerings allow brands to tap into the power of enterprise-grade content management and publishing platform that fit their business needs.

Managing social relationships and social media in today's interconnected world can be a complex task for big and small organizations alike. With the new Essentials and Expert pricing levels, brands of all sizes can take advantage of the power of Sysomos Expion to master social media management and compete with top global brands. The easy-to-use social media management platform gives brands the ability to discover and publish top-performing content, engage audiences, track competitors and measure ROI all in a single interface. With the ability to see and understand how content performs in real-time, brands can make smarter business decisions and engage more meaningfully with customers.

"Brands of all sizes have a critical need for better social media management tools to capitalize on the power of real-time engagement," said Lindsay Sparks, CEO of Sysomos. "While other social marketing platforms were previously reserved for enterprises with generous budgets and large social teams, the new Essentials and Expert offerings from Sysomos Expion allow smaller businesses access to the same social media management capabilities within their budgets."

Sysomos acquired Expion in July 2015, bringing industry-leading content management and publishing capabilities to Sysomos' robust, data-driven analytics platform. Sysomos has long been a leader in earned social media analytics, and the recent acquisition positions them to provide unrivaled analysis on brand-controlled content as well. With this expanded access into online customer conversations, Sysomos Expion can provide companies with insights into common customer characteristics and motivations, and also enable marketers to more effectively create and distribute content that guides consumers through the journey of awareness, education, purchase and advocacy.

It has been a banner year for Sysomos, as the company continues to gain significant momentum as an independent leader in social intelligence. This new offering follows on the heels of Sysomos' recent acquisitions and product announcements, which strengthened its data science capabilities, infrastructure and ability to scale.

About Sysomos

Sysomos is the largest independent social intelligence company, working with more than 1,500 customers that include 80 percent of the most valuable global brands. Powered by the industry's most advanced data science platform, Sysomos allows marketers to discover, monitor and engage with billions of online conversations and news stories to give real-time insights about what matters most to brands and more importantly, insights on how to take action quickly. Sysomos is the only social intelligence platform to add image monitoring capabilities with Sysomos Gaze for social media, analytics, campaign management and reporting. With the Sysomos Expion platform, Sysomos brings industry-leading content management and publishing capabilities, empowering brands to immediately engage with relevant online conversations. Sysomos has offices in seven cities worldwide, including London, New York, San Francisco and Toronto. Learn more at www.sysomos.com.

Contact Information

  • CONTACT INFORMATION
    Kelsey Shively
    Weber Shandwick
    425.306.2090
    Email Contact