SOURCE: Bipper


December 07, 2011 15:34 ET

Take Safety Into Your Own Hands With Free New bSafe App

With bSafe, One-Touch SOS Ensures Users "Never Walk Alone"; Available Now on Smartphones Worldwide

NEW YORK, NY--(Marketwire - Dec 7, 2011) - The free personal safety app bSafe™ ( is available worldwide on iPhone® and Android™, it was announced today. The app will also go live on BlackBerry® devices in the next few days. Following its meteoric success in select European countries (topping charts and beating Angry Birds® and Facebook® app downloads), bSafe is now ready to provide peace-of-mind to users everywhere.

bSafe is a free smartphone app that gives users a way to instantly reach their selected contacts -- Guardians -- when help is needed. When the one-touch SOS is employed, Guardians are alerted with an emergency text message that includes the sender's exact location. A direct call is also placed to one specified Guardian. Additional features are showcased in the bSafe demo video and at

Founder and CEO Silje Vallestad said, "bSafe is free, easy and it provides tremendous peace-of-mind. It is the one app we want everyone to have and hope they never have to use. If you are getting or giving a new smartphone this holiday season, bSafe is the most important app you can install."

bSafe is the latest offering from Bipper AS, the privately owned Norway-based company founded by tech-Mom Vallestad in 2008. Bipper® is dedicated to developing mobile safety solutions for the international market. The company's internationally recognized, award-winning first product, Bipper, is designed to help parents monitor and control kids' mobile use. For more information,

Contact Information