SOURCE: Green & Black's

March 05, 2008 15:44 ET

Take the Green & Black's Chocolate Challenge

Green & Black's Organic Chocolate and Celebrity Chef Curtis Stone Team Up in the Kitchen

PARSIPPANY, NJ--(Marketwire - March 5, 2008) - Cooking intensely delicious food with one of People magazine's "Sexiest Men Alive," could be a reality for five creative home chefs. Green & Black's®, a best-selling organic chocolate brand, announced today a call-for-entries for the Green & Black's Chocolate Challenge. Home chefs across the country are invited to showcase their love of organic chocolate by submitting an original five ingredient or less recipe that incorporates at least 2 ounces of Green & Black's chocolate, a photo of their prepared dish and an essay on their growing taste for organic and how their recipe wows their family and friends, for a chance to win a cooking session with Curtis Stone, host of the "Take Home Chef," which appears on TLC. Five winners will receive a cooking session with Curtis in New York City, starting with a shopping adventure at gourmet New York City markets in search of fresh, organic ingredients and ending by enjoying their delicious meal together. Winners will also receive tickets to the James Beard Foundation Awards, the Oscars of the food industry.

With similar philosophies and passions for using the best ingredients, Green & Black's and Curtis Stone are encouraging home chefs to heat up their kitchens with organic and natural ingredients. Curtis will share tips designed to inspire people to create their own 5-ingredient or less organic recipes on the Green & Black's Web site (www.greenandblacks.com) through April 21, 2008.

"I love Green & Black's because their chocolate is made with the finest organically grown cocoa beans that give it this intense, unmistakable flavour," said Curtis Stone. "Great food is one of life's best pleasures, so get in the kitchen and show us how you cook, create and celebrate! I can't wait to see everyone's recipes and spend a day shopping and cooking with the five winners."

In addition to getting a chance to win a cooking session with Curtis Stone and tickets to the James Beard Foundation Awards, Green & Black's Chocolate Challenge entrants will help cocoa farmers in Belize. For each valid entry received, Green & Black's will build on its existing relationship with the Toledo Cacao Growers' Association in Belize by supplying the members of its cooperative with funds to plant and grow to maturity one hardwood tree. These hardwood trees, as part of a reinvestment in the indigenous rainforest, will help provide the necessary shade to shelter the farmers' cocoa trees and allow them to thrive, providing greater economic opportunities for these farmers in Belize.

Since its founding in 1991, Green & Black's has been a pioneer of organic chocolate. Green & Black's believes that making its chocolate organically is the right thing to do to bring out the signature intensity and flavor in its cocoa beans, allowing Green & Black's chocolate to taste the way it was meant to -- deep, fruity and full. Today, Green & Black's produces 12 delicious organic chocolate bar varieties including: Dark 85%, Dark 70%, Milk, White, Almond, Hazelnut & Currant, Cherry, Mint, Caramel, Ginger, Maya Gold and Espresso.

"Great cuisine starts with great ingredients, so we're excited to see the creativity home chefs will display in their recipes and learn about their growing taste for organic ingredients," said Elizabeth Cheng, Director of Marketing, Green & Black's. "Green & Black's has an intense flavor that is great in recipes in addition to being a delicious standalone treat, especially when presented as a flight of chocolate from light to dark. So, we encourage people to stretch their culinary skills and send us their best creations."

Visit www.greenandblacks.com to enter this nationwide contest between February 4 and April 21, 2008.

About Green and Black's

Launched in London in 1991 by Craig Sams and Josephine Fairley, Green & Black's entered the U.S. market in 2003 and has become one of the best selling chocolates in the natural food channel. The name reveals Green & Black's key strengths -- Green for sustainability and Black to symbolize the deep, rich, dark brown (almost black) color of the chocolate. Green & Black's buys only the very best organic cocoa beans grown under the shade of indigenous rainforest trees and alongside other crops. All Green & Black's products meet the National Organic Program (NOP) standards set by the USDA, thus giving consumers of organic products an assurance that the product is from a trusted source and matches the high standards of production. For more information, visit www.greenandblacks.com.