SOURCE: Targus


June 25, 2013 10:53 ET

Targus® Announces Laptop Case Evolution

Targus' New Cases Offer a Chic Spin on Today's Laptop Case

ANAHEIM, CA--(Marketwired - Jun 25, 2013) - Targus® Inc., maker of the world's top-selling laptop cases, today announced its new line of laptop cases and sleeves. The new cases represent a continuing commitment to deliver on-trend designs with alternative materials, trending colors, and stylish textures. The new cases offer clean, simple designs without compromising protection.

"Laptop cases have often been categorized as black and boring. Today's mobile lifestyle demands choices, so we've developed our new cases with unique colors, materials and textures to complement a wide range of styles and tastes," said Kevin Nicusanti, vice president of Soft Goods at Targus.

On-trend and Fashion Forward Cases
Twill Sleeve Collection
Fashion meets function with the Targus Twill Sleeve collection. It offers a slim, sleek design that taps into your inner fashionista. Great for laptops, Ultrabooks™, MacBook Air® and MacBook Pro® and Chromebook™, the Twill Sleeves feature a durable exterior made of easy-to-clean twill-like material. The interior has a soft lining to help prevent scratches. A snap closure keeps your laptop secure, and it's thin enough to slide into your favorite bag. The Twill Sleeves are available in a variety of today's hottest colors and sizes: gray, blue, pink, orange, bone and blue at an MSRP $29.99 (11.6" and 13.3") and $34.99 (15"). Additional colors will be available in the fall.

16" Crave II Backpack
Designed for the stylish commuter, the Targus 15.6" Crave II Backpack's quilted design and on-trend color combinations make a bold statement. For the utmost in protection, the Crave II backpack is finished with a protectant that repels most water and oil-based spills. It includes a dedicated laptop compartment designed for protection along with a front pocket for additional storage. Two zippered side pockets allow for water bottle storage or other small essentials. In addition to multiple storage pockets, the Crave II features a dedicated tablet pocket. For your comfort, the backpack offers a cooling mesh back panel and adjustable shoulder straps. It is available in midnight blue at an MSRP of $59.99.

13.3" City Fusion Messenger
Fashion meets function with the Targus 13.3" City Fusion Messenger, giving every day commuters a stylish, thin, and lightweight alternative to the typical messenger bag. Use the messenger to carry your laptop and/or other essentials needed for your daily commute. It includes an exterior slip pocket and a padded front cover flap with a hidden zipper pocket to store and secure essentials. The case also includes an interior organizer. Carry your iPad®, tablet, or eReader safely in the dedicated tablet pocket while you're on the go. For added convenience and comfort, an adjustable shoulder strap and padded top handle allows for easy, hands-free carrying. Made from a durable canvas material, the City Fusion messenger also has contrasting leather-like trim for an added design element. It is available in gray or tan in 13.3" and 15.6", at an MSRP of $69.99 and $79.99.

Durable Everyday Cases
15.6" Strata Backpack
Youthful inspiration meets function, comfort and style. The 15.6" Strata backpack blends all three elements into a backpack that any student or young adult can carry without the weight or bulk. The laptop compartment and document pocket makes it easy for anyone to pack up and go without any hassle. A large front pocket stores power and larger accessories while two side pockets are ideal for water bottles. The smart design of the backpack features a self-standing bottom for added convenience. The Strata Backpack is available in black at an MSRP of $39.99.

5.6" MCD-2 Backpack
Premium materials, style and textures blend to create the ideal backpack for the busy professional. The 15.6" MCD-2 Backpack integrates all three to fit into any professional's mobile lifestyle. Featuring a padded laptop compartment with separate document storage, the backpack also has a workstation, two mesh side pockets and a zippered pocket for additional storage. The shoulder straps are padded and adjustable for additional comfort. To protect against the elements, the MCD-2 backpack features wear- and water-resistant base for extra protection. The MCD-2 Backpack is available in black at an MSRP of $39.99.

16" Pewter Backpack
Unique style, great design and multiple features come together in the Targus 16" Pewter Backpack. It features a padded laptop compartment and separate document storage pocket. The backpack also has a dedicated pocket for your iPad, tablet or eReader as well as several quick access pockets for small accessories. Easily transport your backpack with the padded carrying handle and padded shoulder straps. To protect against the elements, the backpack is made of durable nylon and has a weather-resistant base for added protection and standability. The Pewter Backpack is available in sage at an MSRP of $79.99.

These along with other Targus cases and accessories can be purchased at as well as through leading retailers, e-tailers, direct marketers and resellers. 

About Targus
Targus created the mobile accessory category with its invention of the laptop case nearly 30 years ago. The company continues to advance the mobile accessories category with innovative and relevant solutions for today's mobile lifestyle. Targus products enhance productivity, connectivity, and security, liberating users to use their mobile devices in any and all environments with the utmost convenience and comfort. Founded in 1983, Targus' headquarters are located in Anaheim, Calif., with offices worldwide and distribution agreements in more than 100 countries. For more information on Targus visit

Editor's Note: For additional information, evaluation units, high-resolution images or executive interviews, please contact Kelly Reeves at 949-509-1888 or

Targus and the Targus logo are registered trademarks of Targus Group International, Inc. All rights reserved.

Contact Information

  • Targus Media Contact
    Kelly Reeves
    KLR Communications, Inc.
    Email Contact