SOURCE: TASER International, Inc

TASER International, Inc

June 07, 2012 07:30 ET

TASER International Launching Long-Term Presence in Brazil

Receives Significant Brazilian Order for 800 TASER X26 ECDs

SCOTTSDALE, AZ--(Marketwire - Jun 7, 2012) - TASER International, Inc. (NASDAQ: TASR) today announced that it is investing in its long-term presence in Brazil. As part of this process, TASER unveiled its Portuguese-language version of its website and is negotiating final terms to manufacture its products in Brazil.

In addition, TASER also received a significant order from a Brazilian law enforcement agency. The order received is for 800 TASER® X26™ electronic control devices (ECDs) and various related accessories. This order is expected to ship in the second quarter of 2012. Further customer information is not being released at this time.

"We are seeing a growing interest from law enforcement for less-lethal solutions," said Paulo Cesar Lourenco, CEO and President of Dimensao, the TASER Representative in Brazil. "With TASER International ramping up manufacturing in Brazil, our prospects for growth are substantial. We are excited to work with a proven technology leader as TASER products are used in 107 countries. TASER International is investing the Brazilian market by bringing world-class technology with hundreds of safety studies and unparalleled training that helps public safety officers save lives."

"As one of the world's emerging countries with an eye toward technology, we are pleased to announce our first direct investment into South America," said Jeff Kukowski, CMO and Executive Vice President of Sales for TASER International. "We are extending the 'TASER Experience' by providing local master instructor training, local manufacturing, and adding an in-country team to apply innovation to public safety."

In addition, TASER has introduced its website in Portuguese-language at as the first step in deeper market penetration in to Brazil.

About TASER International, Inc.

TASER International, Inc. (NASDAQ: TASR) is a global provider of safety technologies that protect life and protect truth. More than 16,800 public safety agencies in 107 countries rely on TASER® electronic control devices (ECDs) and AXON on-officer camera systems to help protect and serve. Today, the use of TASER ECDs has saved more than 90,000 lives from potential death or serious injury while TASER innovations benefit individuals and families too, providing personal protection and accountability while maintaining regard for life. Since 1994, more than 244,000 individuals have relied on TASER technology as a means for effective personal safety. Learn more about TASER International and its solutions at and or by calling (800) 978-2737. Be a part of the TASER community by joining us on Facebook, LinkedIn, Twitter, and YouTube.

TASER® is a registered trademark of TASER International, Inc., registered in the U.S. All rights reserved. TASER logo, X26™, are trademarks of TASER International, Inc.

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Contact Information

    Steve Tuttle
    Vice President of Communications
    TASER International, Inc.
    Media ONLY Hotline: (480) 444-4000