SOURCE: African Business Review

African Business Review

December 04, 2011 21:47 ET

Taste Holdings Plans World Pizza Domination

NORWICH, UK--(Marketwire - Dec 4, 2011) - Taste Holdings has experienced significant growth since the opening of its first Scooters Pizza outlet in September2000. Scooters Pizza is the fastest growing pizza delivery chain in the country with over 140 stores nationwide. "We have been opening a new Scooters Pizza store every 28 days since the brand's inception," explains the Scooters Pizza Managing Executive, Renier Hattingh.

With Scooters Pizza proving to be one of South Africa's franchising success stories, Taste Holdings added Maxi's to its portfolio in 2005. The company registered on the Johannesburg Stock Exchange (JSE) the following year and acquired its jewellery division NWJ shortly after. In 2010, the group added its most recent addition to its every growing portfolio, St Elmo's Pizza.

Taste Holdings' capital investment strategy is centred on acquiring new businesses and opening new stores. "We are always looking for opportunities to create growth within the company," says Hattingh. "We are currently focusing our energy on expanding each brand by opening more outlets across the country. At any given time we are busy with opening between 10 or 15 new stores," he continues. Taste Holdings has opened around 40 new stores this year alone. "Next year will be even better," promises Hattingh.

Read the full report for Taste Holdings at:

About Taste Holdings

Taste Holdings is a South African based management group that is invested in a portfolio of mostly franchised, category specialist and formula driven, quick service restaurant and retail brands. The group is involved in the establishment of new businesses, marketing and advertising the brands and operational support of the franchised restaurants. Scooters Pizza, St. Elmo's, Maxi's and NWJ are all subsidiaries of Taste Holdings, which celebrates its tenth year anniversary this month.

About African Business Review

African Business Review is a leading digital media source of news and content for C-level executives focused on business and industry-specific news throughout Africa. African Business Review is the territory-dedicated arm of the White Digital Media Group. Founded in 2007 by entrepreneur Glen White, White Digital Media retains a diversified portfolio of websites, magazines, daily news feeds and weekly e-newsletters that leverage technology to innovatively deliver high-quality content, analytical data, and industry news. For more information, contact 1-760-827-7800 or visit

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