iLoop Mobile, Inc.

July 25, 2005 20:14 ET

The Taylor Woodrow Grand Prix of San Jose to Use iLoop Mobile's Mobile Dimension Manager Services for July Race; Inaugural Champ Car Race in San Jose Rolls Out Fun Mobile Services

SAN JOSE, Calif.--(CCNMatthews - Jul 25, 2005) -

The Taylor Woodrow Grand Prix of San Jose, announced they will use iLoop Mobile's Mobile Dimension Manager™ suite of mobile services to promote interactive programs during the San Jose Grand Prix to be held in San Jose, California from July 29th-31st. iLoop Mobile, the leading mobile application services provider will develop state-of-the-art mobile applications and services that enable marketing campaigns over the mobile phone for the Taylor Woodrow Grand Prix of San Jose.

"We decided to add interactive mobile services to the San Jose Grand Prix event to increase fan participation and raise awareness of the event for people new to Champ Car racing," said Bob Singleton, VP and General Manager of the Taylor Woodrow Grand Prix.

Prior to and over the course of the race, the Taylor Woodrow Grand Prix of San Jose will run programs such as ticket giveaways and upgrades, Miss San Jose Grand Prix voting, race text alerts and the delivery of race footage via streaming video to mobile phones.

"We are excited to be a part of the San Jose Grand Prix and help bring the community closer to the racing experience," said Steve Koskie, CEO of iLoop Mobile. Fans of all ages can really feel like they are a part of the event and our services gives them a choice of activities in which to participate for a more exciting race."

About iLoop Mobile, Inc.

iLoop Mobile is a mobile application service provider for interactive mobile phone services, marketing initiatives and content distribution. Clients employ iLoop Mobile's services to add a mobile dimension to traditional or new channels and to establish an intimate one-to-one relationship with their target audience. With iLoop Mobile's Mobile Dimension Manager™, new mobile initiatives and services including quiz, lottery, sweepstakes, polls, voting, gaming, social networking, content subscriptions and music/image/video distribution can be set up in a matter of minutes. iLoop Mobile is headquartered in San Jose and sits on the board of the Mobile Marketing Association (MMA). For more information about iLoop Mobile's applications and services, visit www.iloopmobile.com.

About The Taylor Woodrow Grand Prix of San Jose

The Taylor Woodrow Grand Prix of San Jose will be one of California's largest and most anticipated sporting events. 2005 will be the inaugural Champ Car event roaring through the streets of San Jose. For more information about The Taylor Woodrow Grand Prix of San Jose, visit www.sanjosegrandprix.com.

(C)2005, iLoop Mobile, Inc. iLoop Mobile is a registered trademark and iLoop Mobile Dimension Manager is a trademark of iLoop Mobile, Inc. All other products and company names herein may be trademarks of their respective owners.

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