SOURCE: TaylorMade-adidas Golf

TaylorMade-adidas Golf

August 31, 2010 09:00 ET

TaylorMade Golf Company and President & CEO Mark King to Introduce New Product via Worldwide Webcast

Online Interactive Launch Presentation Scheduled for September 9, 12:00 pm PDT

CARLSBAD, CA--(Marketwire - August 31, 2010) -  TaylorMade Golf Company, the industry leader in product innovation, and company President & CEO Mark King will introduce a new product via worldwide webcast on Thursday, September 9 at 12 p.m. Pacific time.

This introduction format promises to deliver a unique and memorable experience for consumers; it enables their participation in a universal curtain-pull on a remarkable new TaylorMade product like never before. The passion and inspiration associated with an initial product launch has long been held in reserve for the company's sales force. This fall, a global online audience will share in the anticipation and excitement.

"We think what we show will instantly become the most sought-after product in the marketplace," said Bob Maggiore, Vice President of Brand and Marketing. 

Watching the webcast is easy, simply log onto on September 9 and load the interactive video presentation, which is scheduled to last approximately 10 minutes. Following the launch, the video footage will remain available on TaylorMade Golf's global website for additional viewing.

About Taylor Made Golf Company, Inc. dba TaylorMade-adidas Golf Company
TaylorMade Golf has led the golf industry's technological revolution since the company was founded in 1979. TaylorMade metalwoods, irons and putters have been used to win hundreds of professional golf tournaments around the world. In 1998, TaylorMade became a wholly owned subsidiary of the adidas Group. adidas Golf creates high-performance, technology-infused golf apparel and footwear worn by hundreds of professional golfers around the world. Ashworth, which became a brand of the TaylorMade-adidas Golf Company in 2008, creates relaxed, lifestyle-oriented golf apparel synonymous with authenticity and quality. Learn more about TaylorMade-adidas Golf and its brands at (866) 530-TMAG (8624) or,,, and

About the adidas Group
The adidas Group is one of the global leaders within the sporting goods industry offering a broad range of products across the three core brands adidas, Reebok and TaylorMade-adidas Golf. Headquartered in Herzogenaurach, Germany, the Group has more than 39,000 employees and generated sales of EUR 10.381 billion in 2009.

Contact Information

  • For more information, contact:
    TaylorMade Golf
    Public Relations Department
    Christa McNamara
    Tel: (760) 918.6466
    Email Contact



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