SOURCE: PivotLink


June 13, 2012 09:30 ET

Tea Collection Selects PivotLink Retail Analytics

Leading Children's and Women's Apparel Brand Standardizes on PivotLink RetailMetrix to Support E-Commerce and Wholesale Growth

SAN FRANCISCO, CA--(Marketwire - Jun 13, 2012) - PivotLink, the leading provider of retail performance management solutions delivered via Software as a Service (SaaS), today announced that Tea Collection (, a San Francisco-based children's clothing company, is implementing PivotLink RetailMetrix to deliver actionable insights into inventory levels, sales performance, marketing promotions and products.

Ranked on the Inc. 500 list of "America's Fastest Growing Private Companies" for the past six years, Tea Collection selected PivotLink based on providing a flexible, easy-to-use and affordable analytic platform that will scale as the company adds new products and global distributors. Tea Collection products are available on, in specialty and department stores such as Nordstrom, and more than 300 high-end children's boutiques in the U.S. and internationally.

PivotLink will help improve the speed and accuracy of business decisions by providing a unified view into data across Tea Collection's enterprise resource planning (ERP), e-Commerce and warehouse management systems. PivotLink RetailMetrix will replace Microsoft Excel spreadsheets with web-based reports and dashboards encompassing over 60 key performance metrics that provide best practice retail business analytics across sales, orders, inventory, merchandising, finance and customer performance.

CEO Leigh Rawdon from Tea Collection added, "Tea is growing rapidly in all channels. PivotLink's comprehensive, flexible and accessible reporting application and platform will be key to supporting our continued expansion. PivotLink's dashboards allow deep, complex reporting across customer segments and channels. This will enable efficient growth at the pace required to stay on top of our growing business."

"Tea Collection is at the forefront of all the trends that are transforming retail: social and mobile touch points, web commerce, omni-channel optimization and customer centricity," said Richard Nieset, chief customer officer, PivotLink. "We're delighted to welcome Tea Collection to the community of leading brands that benefits from PivotLink's fast time to value and superior ROI."

PivotLink RetailMetrix empowers business users to explore massive amounts of information from multiple data sources to anticipate consumer demand and supply chain trends. Deployed and producing results in days, PivotLink RetailMetrix provides a flexible and easy to use analytics solution that allows IT to focus on its core value while business units create and analyze reports and dashboards for timely decisions. Learn more at

See PivotLink at the RIS 2012 Retail Executive Summit scheduled June 13 - 15, 2012 (Twitter: #2012RES).

About Tea Collection

Founded in 2002, Tea designs distinctive apparel collections for children ages 0 - 12 and women. Each season Tea designers travel to an international destination and design a collection of classic and unique styles inspired by the beauty discovered in our travels. Tea is available at, in specialty and department stores, such as Nordstrom and more than 300 high-end children's boutiques in the U.S., and internationally. Discover more at

About PivotLink Corporation

PivotLink is the leader in on-demand retail performance management applications for customer-centric retailers and retail-related companies such as Fifth & Pacific Companies (formerly Liz Claiborne); Kelly-Moore; Timbuk2; Party City; Car Toys; Rossignol; Shaklee; and Zones. Encompassing retail best practice reporting, customer performance analytics and marketing optimization, PivotLink's suite of retail applications and third party content empower business users with actionable insights to serve their increasingly connected, mobile, omni-channel consumers. PivotLink is a privately held company backed by Trident Capital, Emergence Capital Partners, StarVest Partners and Pelion Venture Partners.

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PivotLink is a trademark of PivotLink Corporation. Other product and company names may be the trademarks of their respective owners. This press release is for informational purposes only and no offer to buy or solicitation of an offer to sell any securities is made hereby. The forward-looking statements in this release are subject to unknown risks and uncertainties and do not constitute guarantees of future performance. Actual results, performance or achievements of the company may differ materially from results, performance or achievements of the company expressed or implied by such forward-looking statements.

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