May 10, 2012 14:13 ET

TECHmunch Food Blogger Conference Returns to NYC May 18th to Spice Up Internet Week

Day-Long Bootcamp Produced by Serves Up Strategies for Food Blogger Success; Expanded Format Includes Panels, Tastings and How-To Demos

NEW YORK, NY--(Marketwire - May 10, 2012) - TECHmunch -- the traveling food blogger conference produced by food social network and cookbook app/ebook publishing platform -- returns to New York City on Friday, May 18th to provide Big Apple food bloggers with the tools they need to create great content, build a loyal audience and turn their passion into profit.

TECHmunch made its debut at Internet Week New York in 2010, and returns this year with an expanded format featuring culinary and online publishing experts, food tastings, and demos focused on food photography, styling and presentation. It will also feature a new "unconference" area where attendees can lead their own group discussions

The 2012 edition of TECHmunch NYC will be held from 9:00 am to 7:00 pm at Astor Center, 399 Lafayette St. (at East 4th Street, near NYU).

The day-long conference will feature an all-star lineup of nearly 30 experts including:

  • Kate Gold, Social Media Director, The Food Network
  • J.M. Hirsch, Food Editor, The Associated Press
  • Ellen Morrissey, Editorial Director, Martha Stewart Living Omnimedia
  • Sarah Carey, Editor-in-Chief, Everyday Food
  • Kate Workman, Editor-in-Chief,
  • Kate Tyler, Publicity Director, Clarkson Potter (Random House)

A full agenda and list of speakers is available at

"Our goal is to give food bloggers the ingredients they need to succeed," said TECHmunch Producer and Founder Babette Pepaj. "Food bloggers shouldn't have to travel far and spend a fortune to attend a conference all their own. We can't wait to return to New York and serve up TECHmunch with a style befitting the 'Big Apple.'"

Tickets for TECHmunch NYC may be purchased at

Local production support is provided by Nichelle Stephens of New York-based Cupcakes Take The Cake ( TECHmunch NYC is sponsored by the Idaho Potato Commission, Driscoll's Berries, MailChimp and

The next TECHmunch food blogger conference will be held June 2nd in Minneapolis.

About TECHmunch
TECHmunch is a series of conferences held in cities across the U.S. to help food bloggers learn the hands-on skills they need to make their blogs more personally and professionally rewarding. TECHmunch was created by Founder Babette Pepaj, who serves as conference producer. Connect with TECHmunch on Facebook at and on Twitter via hashtag #TECHmunch.

BakeSpace was launched in 2006 as the Web's first food social network and recipe swap. Described by USA Today as "the closest thing to a Facebook-like food site," BakeSpace is a grassroots community for people who love to cook, bake and hang out in the kitchen. The site has been recognized by the Webby Awards for six consecutive years, earning back-to-back nominations in 2009 and 2010 for "Best Social Network." In 2012, the Webbys and the IACP (International Association of Culinary Professionals) also recognized's new Cookbook Cafe publishing platform -- the first do-it-yourself digital publishing tool that enables anyone to create, market and sell a cookbook as both a native iPad app and a web-based eBook. is based in Los Angeles. More information is available at

Contact Information

  • Contact:
    Erik Deutsch
    (323) 851-2300 x112