July 27, 2011 18:01 ET

Technicolor Launches Franchise Licensing Program with the Establishment of Technicolor PostWorks New York

PARIS, FRANCE--(Marketwire - Jul 27, 2011) -

Technicolor Launches Franchise Licensing Program with the Establishment of Technicolor PostWorks New York

PostWorks New York becomes Technicolor's first post production franchisee

Technicolor (PARIS: TCH) today announces it has entered into an exclusive franchise licensing agreement with PostWorks for the use of the Technicolor brand and know how in the New York market. As part of the agreement, Technicolor will sell its New York post production assets to PostWorks and will provide the company access to its proprietary color science and post production workflows.

"We are excited to launch our Technicolor franchise licensing program in New York with PostWorks. This agreement reinforces our long term commitment to the New York market by leveraging our Technicolor brand and expertise to service our local clients", stated Frederic Rose, CEO of Technicolor. "Realizing the value of the Technicolor experience, we are launching our franchise licensing program with qualified partners, enabling enhanced availability of Technicolor's quality standards and innovation".

Technicolor will also continue to serve the New York industry through its MPC brand that delivers post production and visual effects for the Feature Film, Advertising, Digital and Television industries.

Subject to the satisfaction of certain closing conditions, the transaction is expected to close at the end of August 2011. Financial terms of the transaction are not disclosed.

About Technicolor Technicolor is home to industry-leading creative and technology professionals committed to the creation, management and delivery of entertainment content to consumers around the world. Propelled by a culture of innovation and underpinned by a dedicated research organization, the company's thriving licensing business possesses an extensive intellectual property portfolio focused on imaging and sound technologies. Serving motion picture, television, and other media clients, the company is a leading provider of high-end visual effects, animation, and postproduction services. In support of network service providers and broadcasters globally, Technicolor ranks among the worlds' leading suppliers of digital content delivery services and home access devices, including set-top boxes and gateways. The company also remains a large physical media service provider, being one of the world's largest film processors and independent manufacturers and distributors of DVDs and Blu-ray™ discs. Euronext Paris: TCH 

Technicolor Launches Franchise Licensing Program with the Establishmen:

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Source: TECHNICOLOR via Thomson Reuters ONE


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