August 18, 2015 09:10 ET

Technology Sales Veteran Mike Alessandro Appointed SVP Sales and Marketing at

INDIANAPOLIS, IN--(Marketwired - Aug 18, 2015) -, the Healthcare Relationship Cloud® company, has tapped a software sales veteran with more than 14 years' experience at IBM to lead worldwide sales and marketing operations. Mike Alessandro has been appointed senior vice president of sales and marketing. He succeeds Jeff Lautenbach, who will resume his position on's board of advisors. Click to tweet.

"Jeff Lautenbach began his involvement with as an advisor, and graciously agreed to develop and lead our sales and marketing functions on an interim basis," said Brad Bostic, chairman and CEO of "We have found a capable successor in Mike, and we welcome Jeff back to our board of advisors."

Alessandro most recently was executive vice president sales and marketing at WebEquity Solutions, a leader in on-demand/cloud-based lending software. At IBM, his executive leadership roles were focused in business analytics, where he was director of business analytics sales for the western region of the United States. In addition, he served as director of worldwide sales for SPSS, a $1.2B acquisition by IBM in 2009.

"Healthcare is a complex industry and Mike has experience growing sales in similar environments," said Bostic. "He also understands what it takes to scale a sales organization. This experience will be very helpful to as we continue our rapid growth."

Alessandro earned an MBA from Northwestern University's Kellogg School of Business and a bachelor's degree in business administration from University of Nebraska.

The hc1® Healthcare Relationship Cloud® enables health systems and diagnostic labs to personalize the healthcare experience for patients and providers throughout the entire care journey. Designed to meet the specific clinical and business relationship needs of healthcare entities, the hc1 Healthcare Relationship Cloud has been adopted across more than 600 locations around the globe and has processed over one billion diagnostic transactions to date. works with industry leaders such as Cleveland Clinic, Alere, Sonic Healthcare, and AmeriPath. More information is available at, on Twitter @hc1_HRM, on LinkedIn at and Facebook at

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