LOS ANGELES, CA--(Marketwire - Oct 10, 2012) - TeleSign, the market leader in Internet fraud prevention and Intelligent Authentication, today announced the newest product in the PhoneID suite, delivering actionable data to online businesses to verify if a phone number is active and reachable.
Global eCommerce and consumer web businesses struggle to identify fraud because of the lack of reliable fraud signals available. Often fraudsters will enter bogus information into online forms and organizations lack the ability to validate this information. PhoneID Live provides this extra layer of validation by returning the subscriber and device status associated with a user's phone (including the phone's roaming status). If the data returned for the phone is deemed inactive, then the other information on the form is also likely to be suspect. By returning these critical data points, merchants can better determine whether to accept, deny or challenge an online order or registration and authenticate these users.
In addition, PhoneID Live also delivers the phone type for every single phone number request. This data empowers businesses to stop and prevent fraud before it occurs.
"With the growth of global commerce, organizations need additional ways to authenticate information provided by users in online forms," said Stacy Stubblefield, Co-founder and VP Product Strategy, TeleSign. "PhoneID Live delivers the most accurate information about a phone number on an international scale making it easier for a merchant to mitigate fraud in an efficient and effective manner."
"PhoneID Live uniquely couples data with authentication to create an elegant fraud prevention solution that is applicable on an international basis," said Jon Oltsik, Senior Principal Analyst, ESG. "For companies hampered by inadequate actionable data, these data points serve as robust fraud signals for businesses without impacting the user experience."
If you would like to learn more about PhoneID Live and how it can help your business, please visit this page.
Every second, of every day, TeleSign protects the world's largest Internet and Cloud properties against fraud. TeleSign Intelligent Authentication provides an easy-to-implement and powerful method for identifying and substantially reducing online fraud and spam using the most widely deployed technology -- a user's phone. The company protects 2.5 billion downstream users in more than 200 countries, offering localization services in 87 languages. In 2011, TeleSign ranked #15 on the Deloitte Technology Fast 500™.