SOURCE: Tensilica


March 04, 2010 08:13 ET

Tensilica CTO Chris Rowen Selected for Multiple Presentations at DATE Conference

SANTA CLARA, CA--(Marketwire - March 4, 2010) - Chris Rowen, Tensilica founder and chief technology officer, will discuss SOC design for the wireless baseband at this year's DATE (Design Automation & Test in Europe) conference on March 10 in Dresden, Germany. He will also participate in an IP assembly panel and moderate a panel on embedded software testing during the five day conference.

What and When:  "Are we there yet? Has system assembly from IP blocks
                become like connecting LEGO blocks?" (Panel 2.8)
                Tuesday, March 9, 11:30 a.m. - 1:00 p.m.

                "Fabulous, Frightening and True: Stories of Multicore SOC
                Design for Wireless Baseband" (Session 7.1)
                Wednesday, March 10, 2:30 - 4:00 p.m.

                "Embedded Software Testing: What Kind of Problem is This?"
                (Panel 10.8)
                Thursday, March 11, 8:30 - 10:00 a.m.

Where:          DATE takes place March 8-12, 2010, in Dresden, Germany.
                For more information, visit

About Chris Rowen, Ph.D.

Chris Rowen is founder, chief technology officer, member of the board of directors, and Tensilica's first president. He was a pioneer in the development of RISC architecture at Stanford in the early 80s and helped start MIPS Computer Systems, Inc. in 1984, where he served as Vice President for Microprocessor Development. Most recently, he was Vice President and General Manager of the Design Reuse Group of Synopsys, Inc. He received a B.A. in physics from Harvard University and M.S. and Ph.D. in electrical engineering from Stanford University.

About DATE

The 13th DATE conference and exhibition is the main European event bringing together designers and design automation users, researchers and vendors, as well as specialists in the hardware and software design, test and manufacturing of electronic circuits and systems. It puts strong emphasis on ICs/SoCs, reconfigurable hardware and embedded systems, including embedded software.

About Tensilica

Tensilica, Inc. -- the leader in customizable dataplane processors -- is a semiconductor IP licensor recognized by the Gartner Group as the fastest growing semiconductor IP supplier in 2008. Dataplane Processor Units (DPUs) combine the best capabilities of CPUs and DSPs while delivering 10-to-100-times the performance because they can be customized using Tensilica's automated design tools to meet specific dataplane performance targets. Tensilica's DPUs power SOC designs at system OEMs and five out of the top 10 semiconductor companies for products including mobile phones, consumer electronics devices (including digital TV, Blu-ray Disc players, broadband set top boxes and portable media players), computers, and storage, networking and communications equipment. For more information on Tensilica's patented, benchmark-proven DPUs visit

Contact Information

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    Erika Powelson
    Powelson Communications for Tensilica
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