SOURCE: Terralever

November 12, 2008 15:07 ET

Terralever's Marketing Strategist Scott McAndrew Featured as Keynote in iLinc "Ask the Expert Series" Webinar Revealing "7 Best Online Marketing Strategies"

Interactive Marketing Guru Reveals Tips, Tricks to Using Online Marketing November 18

TEMPE, AZ--(Marketwire - November 12, 2008) - Terralever, a leading full-service interactive marketing agency, today announced that Scott McAndrew, director of strategy, will be the keynote speaker for a webinar hosted by iLinc web conferencing titled "Seven Online Strategies to Build a Competitive Advantage" on November 18 at 2:00pm Eastern.

McAndrew will discuss how to navigate online marketing for companies to gain a competitive advantage. During the webinar, he will lay out a Marketing Playbook with the top Seven Online Marketing Methods, revealing:

--  Key challenges facing marketers today -- and how to navigate the many
    options
--  Tools that can be used in Social Media and Social Networks to build a
    community of brand advocates
--  Demystifying vertical search. What is it? And how B2B, B2C and niche
    marketers are seeing benefits
--  What's possible? What is the benchmark?
--  How to measure, test and mature an online marketing program
    

iLinc (AMEX: ILC), a leading provider of web and video conferencing software and online collaboration solutions, hosts a monthly webinar as part of its "Ask the Expert" series bringing notable thought leaders to the forefront. In the November 18 webinar, McAndrew will share best practices in how businesses can deploy simple online marketing strategies to gain a significant edge over competition.

To register for the free webinar, please visit: https://mktgevents.ilinc.com/perl/ilinc/lms/register.pl?activity_id=hmchfv&pp=ilincevents12

McAndrew has over 12 years of dedicated experience in interactive web marketing to define the focus and methodology for his clients at Terralever. Leveraging a career rooted in three core focal areas, creative design, marketing and technology, McAndrew ensures Terralever's approach is aligned with clients' overall business goals, tapping a wide range of both tried and tested, and leading-edge online marketing strategies. Terralever's clients include RedBull, NBA, Microsoft, BMW and JAQK Cellars.

About Terralever

Terralever is an award-winning interactive internet marketing and technology services firm that delivers a wide range of integrated, strategic, online marketing solutions for growing mid-size to Fortune 2000 companies. Headquartered in Tempe, Arizona, with offices in Tucson and Los Angeles, the firm specializes in internet marketing strategy, web site design and development, rich media internet applications, search engine optimization and email marketing. Since its launch in 2002, Terralever's unique ability to combine marketing and creative know-how with interactive technology that directly aligns with clients' business objectives has fueled the company's rapid growth. The company's diverse team of industry experts helps local and global brands develop strong connections with their customers, creating technology that helps clients get closer to their audiences. For more visit www.Terralever.com.

About iLinc

iLinc is a recognized leader in providing web conferencing software and collaboration solutions for highly secure online business meetings, presentations, webinars, virtual classroom training, and customer support sessions. The company's technology allows people in diverse locations to communicate and collaborate online while avoiding the expense, environmental damage, and productivity losses associated with travel. iLinc provides an award-winning, enterprise-wide suite of web video conferencing solutions that can be scaled up or down to meet the needs of any size organization. Offering the industry's most flexible pricing models, iLinc gives organizations the power to choose an on-premise installed, on-demand hosted, or hybrid solution -- whichever model delivers the highest ROI for the customer. iLinc is headquartered in Phoenix, Arizona. For more visit www.iLinc.com.

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