SOURCE: Goodwill Industries International

March 25, 2008 10:12 ET

The Bon-Ton Stores, Inc. Rewards Customers for Cleaning Out Their Closets

Goodwill Industries and Bon-Ton Stores Partner for Semi-Annual Event

MILWAUKEE, WI--(Marketwire - March 25, 2008) - Clean out your closet between March 26 and April 7 and enjoy a reward from The Bon-Ton Stores, Inc., (NASDAQ: BONT) and Goodwill Industries. During the semi-annual Goodwill Sale, customers who donate clean, gently-used clothing and home textiles at participating locations will receive coupons toward the purchase of new merchandise. One coupon is given per item donated, and all donations support local Goodwill Industries job training and career services.

Customers can drop off donations at all Bon-Ton stores or at participating Goodwill stores and donation centers and receive a 20 percent off apparel coupon, with minimal exclusions, for each donated item. The donated clothing and textiles will be sold in local Goodwill retail stores. Revenues will help fund job training and other programs for people with disabilities, welfare recipients and other job seekers.

The popular retail trade-in promotion is in its 14th year. In 2007 alone, the semi-annual event generated more than 9 million pounds of donated merchandise. With those donations, Goodwill earned an estimated $12.5 million in revenues for Goodwill programs.

"This semi-annual promotion is a great benefit to our customers and it comes at a great time of year. Our customers can clean out their closets, update their look for the spring season and receive a substantial discount while supporting a great cause," says Bud Bergren, President and Chief Executive Officer of The Bon-Ton Stores, Inc. "The revenue generated by a donation helps Goodwill provide job training to people who are trying to enter the workforce. The Goodwill Sale exemplifies our commitment to the communities in which we operate."

"The simple act of cleaning out your closet can make a real difference in the lives of hundreds of people in your community," says George W. Kessinger, President and Chief Executive Officer of Goodwill Industries International. "And by donating to Goodwill, you are investing in the economic health of your community."

The Bon-Ton Stores, Inc. operates 279 stores, which includes ten furniture galleries, in 23 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner's, Boston Store, Carson Pirie Scott, Elder-Beerman, Herberger's, and Younkers nameplates and, under the Parisian nameplate, three stores in the Detroit, Michigan area. The stores offer a broad assortment of brand-name fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings. For further information, please visit the investor relations section of the Company's website at http://investors.bonton.com.

When someone is having a hard time finding a job -- either because of a disability, poverty, lack of education or another obstacle -- Goodwill is there to help. The organization does that by selling donations in Goodwill stores and online at www.shopgoodwill.com and using the proceeds to fund Goodwill job training programs that benefit hundreds of thousands of people each year. To find your local Goodwill, use the online locator at www.goodwill.org, or call (800) 664-6577.

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