SOURCE: TicketNews.com

TicketNews.com

May 05, 2011 15:52 ET

'The Book of Mormon' Ascends TicketNews' April Events Rankings

VERNON, CT--(Marketwire - May 5, 2011) - "The Book of Mormon" won over theatergoers and ticket buyers alike to become one of April's top selling events. The critically acclaimed Broadway musical finished third for the month, trailing only Taylor Swift and "Wicked" in TicketNews' exclusive events rankings, compiled from April 1-30.

April was the first full month of production for "The Book of Mormon," which opened March 24 at Eugene O'Neill Theatre. Created by Trey Parker and Matt Stone ("South Park") and Robert Lopez ("Avenue Q"), the musical follows two young Mormons on a missionary trip to Uganda. Rave reviews have kept attendance levels at the O'Neill above capacity for eight consecutive weeks and counting.

Sade's upcoming North American tour with John Legend debuted in the April rankings at an impressive No. 4. The nearly 50-date leg, beginning June 16 in Boston, is part of Sade's first tour in a decade. Public ticket sales began in early April for 26 concerts announced at the end of March.

Britney Spears' new Femme Fatale Tour also debuted strong at No. 7, despite an early setback. Spears' planned tour partner Enrique Iglesias pulled out of the tour hours after its announcement. The 26-date summer tour now launches June 17 in Sacramento with support from Nicki Minaj, Jessie and the Toy Boys, and Nervo.

Events to Watch for May:

TicketNews' Monthly Top Events for April 1-30, 2011

RankingEventPower Score
1Taylor Swift Tickets4.95
2"Wicked" Tickets3.10
3"The Book of Mormon" Tickets1.78
4Sade & John Legend Tickets1.50
5New York Yankees Tickets1.39
6Bob Seger Tickets1.32
7Britney Spears & Nicki Minaj Tickets1.26
8Kenny Chesney Tickets1.26
9Katy Perry Tickets1.22
10Kid Rock & Sheryl Crow Tickets1.19
11Boston Red Sox Tickets1.16
12Celine Dion Tickets1.12
13Lil Wayne Tickets1.07
14"Jersey Boys" Tickets 1.06
15Prince Tickets1.05
16Journey, Foreigner & Night Ranger Tickets1.04
17Manchester United Tickets0.99
18Glee Live! Tickets0.98
19U2 Tickets0.91
20Lady Gaga Tickets0.91

Monthly Rankings Methodology

TicketNews' exclusive Event Rankings and Power Scores are based on ticket sales from the TicketNetwork Exchange, the world's largest secondary market exchange. Power Scores are based on a given event's total ticket sales and total ticket sales of all applicable events from the first to the last day of a month. Since the sum of all events' Power Scores equals 100, an individual event's Power Score represents its overall significance.

About TicketNews

TicketNews® is the leading news source reporting exclusively on the ticketing sector. TicketNews.com provides comprehensive news coverage and market analysis for and about the ticketing industry, including tour dates, recent ticket resale legislation and exclusive, independent industry rankings. With more than 100,000 unique visitors per month, TicketNews' readership comprises ticket brokers, venues, affiliate marketing professionals, consumers, sports management professionals, event promoters and software vendors. TicketNews is a subsidiary of TicketNetwork, Inc.

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