The BrainStorm Group

The BrainStorm Group

December 02, 2011 13:35 ET

The BrainStorm Group Announces Froese as CEO

TORONTO, ONTARIO--(Marketwire - Dec. 2, 2011) -

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After 19 years as CEO of The BrainStorm Group, Ron Telpner has appointed BrainStorm President Bob Froese as his successor, while he remains on as Chairman. The appointment is effective December 1st, 2011.

"It's a well-planned succession and with Bob's experience as President, The BrainStorm Group will move forward without skipping a beat," Mr. Telpner said. "Bob has been instrumental in building our branding, digital and social media practices that are a big part of BrainStorm's future," he added.

"Over the years Bob and I, along with our Partner, Chief Creative Officer Dorothy McMillan, have built an agile, creative agency that has attracted great clients and colleagues, equally focused on solutions that make a difference in the market. That energy, enthusiasm and creativity will continue under Bob's leadership," Mr. Telpner said.

"It's an exciting time for the agency," Mr. Froese said, "we're focused on the changed reality for today's brands, including our own." "The marketing universe is more dynamic and multifaceted than it's ever been and that is a great fit with our business model," he added.

About The BrainStorm Group

The BrainStorm Group (www.brainstormgroup.com) is an independent Canadian advertising agency with expertise in branding, digital, social media, advertising, content and lead generation. Serving both b2c and b2b brands since its foundation in 1992, BrainStorm works with clients in North America and Europe, including ADP, Canon, Iron Mountain, Minute Rice, Kenneth Cole, Daniels, Jones New York, Popeyes Louisiana Kitchen, Applebee's, Taste of Nature, and Waste Management. Headquartered in Toronto with a staff of 40, BrainStorm is known for category-changing campaigns for brands like mike's hard lemonade and Canon.

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