The dmexco 2011 Is Completely Sold Out!

COLOGNE, GERMANY--(Marketwire - Sep 1, 2011) - Three weeks before it opens its doors, the dmexco 2011 is announcing records in all areas and is thus underlining its position as the biggest and best event since the inception of digital marketing. The dmexco 2011 is completely sold out with a total of 440 exhibitors from all over the globe and a new Expo record. Both the newly introduced second hall and the first ever dmexco country pavilion with 16 Austrian companies are totally sold out. In total the international leading expo and conference for digital business will cover overall floor space of over 42,000 m² in 2011 compared to 28,000 m² in 2010 -- an impressive increase of around 50 percent! The dmexco hall layout plan, which is available online now at www.dmexco.de/HallenplanGESAMT, gives you a detailed overview. A new attendance figure record is also expected. Based on the registrations received so far, well over 17,000 trade visitors are awaited in Cologne (2010: 15,800 trade visitors). This is no surprise considering that there is no other comparable event worldwide for the digital industry that offers anything like the diversity or which has such a first-class line-up. The same also applies for the dmexco Conference, which is setting new standards this year with a hitherto unparalleled line-up of executives and top representatives from the digital business. More than 300 national and international top speakers will report on the current developments and solutions in the market, advertising and media sector. Anyone who is interested in visiting the dmexco 2011, should register now at www.dmexco.com -- and at the same time also take this opportunity to secure one of the last tickets for the official dmexco Party on September 21st, 2011 at Cologne's top location "Rheinterrassen." One of the most successful dance music acts in the world will be the highlight of the evening: Cascada -- among others famous for their mega platinum hit "Evacuate the Dancefloor."

The UBERCLOUD, the international creative 2011 summit meeting of the dmexco is also an absolute "must attend" event. At this special conference format the top creatives, leaders, talents and digital rock stars will be presenting and discussing the new dimensions of the digital creative business on the eve of the dmexco already. Decision-makers, for whom creativity in the agency, media or marketing environment plays a role, shouldn't waste any more time, but instead quickly register for one of the limited places at www.ubercloud.de.

Arndt Groth, President of the Federal Association of the Digital Industry (BVDW) e.V.: "In its third year the dmexco is proving to be a significant hub for the digital industry in Germany. The resulting expansion of the exhibition halls and high number of exhibitors underlines the unrestricted growth of the online industry also in the international context and far beyond its borders."

Christian Muche, Director Business Development, Strategy & International dmexco, and Frank Schneider, Director Marketing, Sales & Operations dmexco: "The international response to the dmexco 2011 is absolutely overwhelming. The expo and attendance figure records that can already be anticipated exceed our wildest expectations. Nevertheless, this year's dmexco is not only convincing in terms of record figures, but also as a result of its unique conference program line-up, which includes the top global players of the digital world. Such a high quality and variety of customer brands, worldwide recognised industry specialists, agencies and marketers have never been gathered together in one location before. We are looking forward to two inspiring days in Cologne."

About the dmexco
The dmexco is the international leading expo & conference for digital business. Comprising of a combination between an exposition and a conference, a concept that is unique worldwide, it stands for innovative and future-oriented marketing, advertising and media in the midst of a global growth market. Placing a clear focus on advertising, creativity, branding, relevance and efficiency, the dmexco is in its capacity as the customer and brand-oriented no. 1 branch meeting place, the central, international platform for all players of the marketing, advertising and media scene. The dmexco -- which is free of charge for trade visitors -- is thus the cross-media and transnational central hub for the digital industry: dmexco -- leading the global digital business. A new special conference format on the digital creative business is taking place for the first time on the eve of the dmexco 2011: The exclusive pre-day event "UBERCLOUD -- The visible mass of digital creativity" (www.ubercloud.de).

All further information on the dmexco 2011 (September 21 & 22, in Cologne) as well as photos, videos and statements on the dmexco 2010 are posted at www.dmexco.com, www.facebook.com/dmexco, http://twitter.com/dmexco and www.youtube.com/dmexcovideo