The Enterprise Library Limited

November 14, 2005 02:00 ET

The Enterprise Library - New package brings economics to life

ABERDEENSHIRE, SCOTLAND--(CCNMatthews - Nov. 10, 2005) - LiveEcon, a new interactive learning package for economics undergraduates, will be launched on 21 November by The Enterprise Library.

The first in a series, LiveEcon Macroeconomics Principles covers the standard first year university syllabus, and will be followed by Macroeconomics Intermediate, and, in 2006, a microeconomics version.

Its major strength lies in the totally interactive "U-Drive-It!" section which allows students, through the use of scroll bars, to change all the economic assumptions (interest rate, investment, government spending etc) in a model and see the effects immediately on the dynamic graphs and tables on the screen.

Students can also watch moving tutorials accompanied by explanatory text covering all the main economic topics and then test their understanding with the quizzes which accompany each chapter.

Charles Jordan, CEO of the Enterprise Library said, "LiveEcon is a revolution in learning. Because of its groundbreaking levels of interactivity, it will not only make learning economics faster, but by turning it into a movie it will also make it much more fun. The control that students have over the model enables them to grasp fully the reality of the concepts being taught."

LiveEcon's authors include Chris Taylor, a former Chief Economic Adviser at the Bank of England, Dr Jochen Runde, Reader in Economics at the Judge Business School, University of Cambridge and Dr W David McCausland, Senior Lecturer in Economics at the University of Aberdeen.

LiveEcon will be available to buy online at or by calling 01339 886262


Notes for Editors:

A graphic to accompany this release is available on request.

A preview version of LiveEcon is also available on request.

LiveEcon is the first product launched by The Enterprise Library, a growing business located in Aberdeenshire. It has been tested by economics students (at first and second year degree, MBA and MSc level) at Aberdeen University Business School since 1999 and at the Judge Business School, Cambridge.

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