SOURCE: The Forward

April 18, 2008 09:36 ET

The Forward Wins "Webby" Award as "Official Honoree" Recognized in 'the Oscars of the Internet'

NEW YORK, NY--(Marketwire - April 18, 2008) - The Forward, America's most influential Jewish newsweekly, today announced that its website,, has been selected as an "Official Honoree" in the 12th annual Webby Awards, one of the Internet publishing industry's most prestigious accolades.

This is the second year in a row that the newspaper's website has been recognized in the competition. The site was one of only eleven entries afforded "Official Honoree" status and shares the honor with some of the country's most important media outlets, including the U.S. News and World Report, The Washington Post and the New York Observer.

The Webbys are presented annually by the International Academy of Digital Arts and Sciences, a 550-member body of the world's leading web experts, business figures, luminaries, visionaries and creative celebrities. The 12th Annual Webby Awards received approximately 8,000 submissions, out of which fewer than 15% received the designation of Official Honoree.

Official Honorees of the Webby Awards exhibit excellence based on the following six criteria:

--  Content -- Sites demonstrate engaging, relevant, and audience
    appropriate material that takes a stand.
--  Structure and Navigation -- Sites with good structure and navigation
    are consistent, intuitive, and transparent, offering easy access to the
    breadth and depth of the site's content.
--  Visual Design -- High quality visual design that is appropriate and
    relevant for the audience and the message it is supporting.
--  Functionality -- The site loads quickly, has live links, and any new
    technology used is functional and relevant for the intended audience.
--  Interactivity -- Good interactivity allows the user to give, receive,
    and participate.
--  Overall Experience -- Encompasses content, structure and navigation,
    visual design, functionality, and interactivity, while also including the
    intangibles that make a user stay.

"We have a small Internet staff that is outperforming much larger competitors on the web," says David Drimer, associate publisher of the Forward. "Winning this accolade underscores the high quality of news coverage we're providing for our readers. Our advertisers benefit from the audience this attracts to our site in ever-increasing numbers."

ABOUT THE WEBBY AWARDS: Hailed as the "Oscars of the Internet" by the New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, Interactive Advertising, Online Film & Video, and Mobile Websites. Established in 1996, the 11th Annual Webby Awards received a record 8,000 entries from all 50 states and over 60 countries worldwide. The Webby Awards is presented by The International Academy of Digital Arts and Sciences. Sponsors and Partners of The Webby Awards include: Adobe; The Creative Group; Verizon; AOL Video; dotMobi; Level3; Adweek; Fortune; Reuters; Variety; Wired; IDG: Brightcove; PricewaterhouseCoopers; 2advanced.Net; KobeMail and Museum of the Moving Image. For more information, visit

ABOUT THE FORWARD: The Forward is widely regarded as American Jewry's essential newspaper of record. The daily Forward is the online version of the weekly Forward newspaper, America's most influential Jewish weekly published weekly since 1990, the Forward is committed to rigorous reporting and balanced, thoughtful commentary on news, politics and culture in the Jewish world. Forward Editorial Director J.J. Goldberg, a veteran journalist and author, and his staff have enhanced the paper's reputation for incisive, hard-hitting reportage with a populist, progressive spirit that was the paper's hallmark in its early days. Headquartered in New York, the newspaper is owned by the Forward Association, Inc., a 501© (4) corporation. It is published on Fridays and is available on newsstands nationwide as well as by subscription. For more information, visit

Contact Information

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    A. Lavin Communications