The Jean Coutu Group (PJC) Inc.

The Jean Coutu Group (PJC) Inc.

November 21, 2013 11:58 ET

The Jean Coutu Group Innovates With an e-Store Window for the Holiday Season

LONGUEUIL, QUEBEC--(Marketwired - Nov. 21, 2013) -

Editors Note: There is a photo associated with this press release.

The Jean Coutu Group (PJC) Inc. (the «Jean Coutu Group») announced today the roll-out of an e-store window for the holiday season. Located in the A Wing of the Longueuil Metro Station, a key public transit hub, the e-store window allows consumers to make holiday season online purchases on the spot, using their smartphone, and have purchased items delivered to the address of their choosing before December 24.

This e-store window offers several products of the Jean Coutu Online Boutique, such as fragrances, toys, candy and electronic products.

"This initiative differentiates us on the online shopping market and offers consumers the opportunity to make holiday season shopping both easy and effective," explained Alain Lafortune, Executive Vice President, purchasing and marketing at the Jean Coutu Group.

From their smartphone, customers can scan the QR code associated to a product on display in the e-store shop window. Once the code is scanned, the consumer is directed to the Jean Coutu Online Boutique to proceed with the transaction. The e-store window will be available till December 13, 2013.

About The Jean Coutu Group

The Jean Coutu Group is one of the most trusted names in Canadian pharmacy retailing. The Corporation operates a network of 411 franchised stores located in the provinces of Québec, New Brunswick and Ontario under the banners of PJC Jean Coutu, PJC Clinique, PJC Santé and PJC Santé Beauté, which employs more than 19,000 people. Furthermore, the Jean Coutu Group owns Pro Doc Ltd ("Pro Doc"), a Québec-based subsidiary and manufacturer of generic drugs.

To view the photo associated with this press release, please visit the following link:

Contact Information

  • Source:
    The Jean Coutu Group (PJC) Inc.

    Helene Bisson
    Vice President, Communications
    450 646-9611, ext. 1165