SOURCE: The Jewelry Exchange

June 29, 2005 14:00 ET

The Jewelry Exchange Offers Perfectly Matched™ Diamond Stud Earrings

TUSTIN, CA -- (MARKET WIRE) -- June 29, 2005 -- The Jewelry Exchange, one of the nation's leading independent jewelry store chains, announced today the addition of Perfectly Matched™ diamonds to their extensive product mix. The Jewelry Exchange is unique in the industry because they are one of the only leading retail jewelers that is also a manufacturer. The new Perfectly Matched™ diamonds are assembled at the company's in-house manufacturing facility, into an assortment of diamond stud earrings.

The Perfectly Matched™ line consists of high quality diamonds that are specially cut to exacting specifications so that each pair of earrings contains nearly identical stones. Now, for the first time, a pair of high quality diamond studs can look almost magically balanced, radiant, and full of sparkle.

The Jewelry Exchange has become one of the top 50 jewelers in America by offering unmatched value, service and selection. The combination of low overhead, importing diamonds direct from siteholders, and manufacturing most of their jewelry on-site, allows the Jewelry Exchange to offer prices to the public that are up to 80% off regular retail.

Consumers feel confident buying at the Jewelry Exchange because of the company's Double Value Guarantee. Additionally, the company's salesmen and diamond consultants are not on commission -- so there's never any pressure to buy.

The Jewelry Exchange is owned by Goldenwest Diamond Corporation, and has been operating for over 25 years; doing business as The Jewelry Exchange in Tustin, CA; Villa Park, IL; Redwood City, CA; Sudbury, MA; Dallas, TX; Tampa, FL; Renton, WA; and Greenwood Village, CO; The Jewelry Factory in Norristown, PA; Bethesda, MD; Hackensack, NJ; Livonia, MI; and North Randall, OH; and as The Jewelry Source in Houston, TX.

For more information please call 1-800-441-0715, or visit the website at

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