SOURCE: FanSnap

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July 09, 2010 15:54 ET

The 'LeBron Effect' in Miami Equals 250% Increase in Fan Demand for Heat Season Tickets

Heat Season Tickets on the Ticket Market Averaged $3,239 Yesterday; $8,249 Today

PALO ALTO, CA--(Marketwire - July 9, 2010) -  FanSnap®, the leading live event ticket search engine, today announced, that fan demand for Miami Heat season tickets more than doubled overnight since LeBron James announced his intention to join Chris Bosh and Dwyane Wade and sign with the Heat, among the findings of the "FanSnap 2010 NBA Ticket Report: The LeBron Effect."

As a result of the The LeBron James "Decision," which aired as an hour-long ESPN special Thursday night, tickets across the league have already been impacted as fans rush to secure seats to the 2010-11 NBA season. Yesterday fans could buy Heat 2010-11 NBA season tickets for $3,238.61 on average on the ticket market. Today, Heat season tickets average $8,249.99. That's a 2.5x increase overnight.

Average Knicks season ticket prices, which had jumped up 33% on Thursday on speculation LeBron would sign with the Knicks (from $4,128.55 Wednesday to $5,499.45 on Thursday) were down 18% to $4510 on Friday.

Cleveland Cavaliers season tickets are now averaging $935 on the ticket market or about 1/3 of what they were when LeBron James wore a Cavs jersey.

FanSnap is the most comprehensive ticket search engine in the U.S., displaying ticket data from every major ticket marketplace and every major ticket broker who sells direct online. Of the 60+ most trusted ticket sites online that FanSnap searches, we created the "FanSnap 60 Index." FanSnap Tickets Reports are based on data gathered from the FanSnap 60.

FanSnap was named to the "PC World 100: Best Products of 2009" and also named "Most Innovative New Search Engine" of the Search Engine Watch (SEW) Awards 2009.

About FanSnap
FanSnap (http://www.FanSnap.com) is the live event ticket search engine for fans. Our mission is to provide the most comprehensive, accurate, fast and easy-to-use resource for fans to find best value sports, theater and concert tickets. FanSnap provides free ticket search results for dozens of the leading ticket providers, including TicketsNow, TicketNetwork, StubHub, RazorGator, Las Vegas Tickets, Gold Coast Tickets, eBay, Barry's Tickets, AllShows, and Ace Ticket. Our detailed ticket-level search results are made possible by the combination of strategic industry partnerships and systems integration, as well as our FanSnap TicketData(SM) systems and patent-pending dynamic FanSnap Maps(SM). FanSnap.com is also optimized for iPhone access. Palo Alto, CA-based FanSnap was founded in 2007 and is funded by General Catalyst Partners and Highland Capital Partners.

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