SOURCE: Yoga City

Yoga City

February 29, 2012 08:00 ET

The Live Music Capital of the World Gets Fit With Yoga City

Watch Out, Austin! There's a New Yoga Fitness Brand in Town

AUSTIN, TX--(Marketwire - Feb 29, 2012) - On January 1, 2012, YogaCityApparel.com launched its Yoga City branded collection. Yoga City is the only woman-owned yoga clothing brand in Austin, TX! This unique brand is a new, fresh fashion-forward lifestyle and fitness clothing brand that will put quality and style in the hands of Yogis and fitness enthusiasts of every lifestyle. Small business veteran Danielle Pruitt and fashion apparel Designer Sigrid Goerndt are the owners and creators of Yoga City. By combining their extensive backgrounds in entrepreneurship and clothing design, the women of Yoga City know what fitness savvy consumers want: new and exciting styles, a fresh take on an established niche, and product quality and value.

The Yoga City brand offers active tops, pants, leggings and shorts, headbands, and Yoga-specific fitness gear. Every style has been developed for comfort, quality, value, and above all fashionable flair while keeping the body fit! "Not only do we stand behind our product," says Sigrid Goerndt, "we believe in it."

This brand has been field tested and Yogi approved! Athletic Apparel Designer Hope Glaister loves the Yoga City Chicago Legging and raved, "These tights are super cute. I am taller and these were long enough for me...yippee!" Martial Artist Cindy Villanueva-Allen is a self-proclaimed fan of the Yoga City Boston Crossover Tank stating, "I love this top -- the color is gorgeous, the fit is excellent, and the fabric is superb. Whether I'm kicking, punching, or grappling, the Boston Crossover Tank stays put."

All Yoga City customers are provided with high-quality clothing and value, first-rate service and free shipping of online orders. What other yoga lifestyle brand offers so many amazing perks? In the words of Yoga City's Danielle Pruitt's motto: "What do you have to lose? This brand has it all!"

ABOUT YOGACITYAPPAREL.COM

BASED IN AUSTIN, TEXAS, YOGA CITY IS AN APPAREL BRAND THAT OFFERS VERSATILITY, STYLE, AND QUALITY TO YOGA ENTHUSIASTS AND FITNESS FANATICS OF EVERY WALK OF LIFE. FROM INCEPTION TO EXECUTION, CO-OWNERS DANIELLE PRUIT AND SIGRID GOERNDT CREATED SHOPYOGACITY.COM AS A ONE-STOP SHOP FOR THE YOGA LIFESTYLE. THE YOGA CITY MISSION IS TO PROVIDE AN E-COMMERCE PLATFORM THAT IS BOTH USER-FRIENDLY AND INFORMATIVE, AND A BRAND THAT IS BOTH WEARABLE AND STYLISH.

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