SOURCE: The Pedowitz Group

The Pedowitz Group

September 27, 2010 10:27 ET

The Pedowitz Group Remains Committed to Customer Success

Leading Demand Generation Agency Changes Its Relationship With Eloqua, Freeing It to Focus 100% on Customer Success With a Wider Range of Marketing Automation Platforms

ATLANTA, GA--(Marketwire - September 27, 2010) -  The Pedowitz Group, the world's largest and most experienced demand generation agency, today announced that it will no longer represent marketing automation vendor Eloqua as a channel distribution partner, despite a long history of success with the company.

Over the past three years, The Pedowitz Group -- one of Eloqua's largest and most celebrated partners -- has added great value to the relationship. Last year, at the 2009 Eloqua Partner Summit, TPG was recognized as Eloqua's top revenue provider and ranked highest in customer service among the company's 40+ partners.

Additionally, 15 Pedowitz Group customers were honored as finalists in Eloqua's fourth annual Markie Awards, placing in 16 of 20 award categories.

Though TPG will no longer serve as a distribution partner for Eloqua, they will continue servicing current Eloqua customers, providing full support services. Moving forward, the firm will continue working with its other leading marketing automation partners, providing customers with the highest level of demand generation and customer services.

"The Pedowitz Group is 100% focused on the customer," said Jeff Pedowitz, TPG's chief executive officer. "Eloqua is focused on ensuring that all channel partners sell their products and services exclusively. We insist on retaining the freedom to leverage all marketing automation platforms to best serve our customers -- not just the offerings of one vendor. When it comes down to it, we just have two different business models."

About The Pedowitz Group
The Pedowitz Group is the world's largest, full service demand generation agency focused on delivering marketing and sales automation solutions that drive sustainable revenue and return on investment for global clients. They enable clients to create and execute demand generation strategies and tactics that get results. Services include strategy, program design, system selection, implementation, integration, creative services and outsourced demand generation. Customers include such industry leaders as Intel, Comcast, Deutsche Bank and Palace Sports and Entertainment. For more information on how they can help you make a significant and measurable contribution to your company's growth, visit

Contact Information

  • Media Contact:
    Scott Benedetti
    Director, Demand Generation
    The Pedowitz Group


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