TORONTO, ONTARIO--(Marketwire - Oct. 11, 2012) - the shOws, a two day, invitation only event featuring runway presentations from internationally renowned Canadian designers will have a new champion as DHL joins the event as the Official Logistics Partner. DHL is proud to announce this extension of their global fashion sponsorship bringing Canadian designers to the runway and beyond.
"We are thrilled to have DHL as our amazing Logistics Partner; their expertise, resources and knowledge are without equal, and we couldn't be more excited to have them join us in sharing some of Canada's top design talent with media, buyers and influencers this season," says Paola Fullerton, Founder of the shOws.
As specialists in international shipping and logistics, DHL will be lending their expertise, service excellence and resources to this season's line-up of Canadian design talent. Their international know-how is the perfect complement to an industry as time sensitive as the fashion world. DHL's global focus helps customers in the fashion and apparel supply chain operate efficiently and effectively.
In addition, inspiration will no longer be limited by accessibility as DHL will be offering the Canadian design community exclusive rates on all their shipping services to and from Canada. Fabrics from Paris, buyer samples from Milan and embellishments sourced from all corners of the globe are no longer a wish but now a reality with drastically reduced investment for designers looking to create their visions.
"Our sponsorship allows DHL to demonstrate our commitment to the industry and expertise in helping the fashion industry maximize sales, reduce risk and operate the entire supply chain efficiently," says Greg Hewitt, President of DHL Express Canada. "Fashion is an extremely time sensitive business, and now more than ever the choice of express delivery and logistics provider plays a vital role in meeting the industry's success factors of cost efficiency and timeliness."
Each season, the shOws promises to present fashion media, tastemakers and style elite a not to miss opportunity to view collections from Canada's top design talents. The event will exhibit two shows per day with a brief intermission between. Their downtown location, décor and lineup all contribute to establishing the shOws as a premiere fashion event in the Country.
About the shOws
the shOws is an on-going initiative that aims to bring a select group of Canadian talent together each season to showcase their newest collection to a "hometown" and international crowd. Their mission is to create the opportunity for Canada's design greats to show in their own country without incurring the heavy costs associated with orchestrating a Runway Show.
DHL - The Logistics company for the world
DHL is the global market leader in the logistics industry and "The Logistics company for the world". DHL commits its expertise in international express, air and ocean freight, road and rail transportation, contract logistics and international mail services to its customers. A global network composed of more than 220 countries and territories and about 275,000 employees worldwide offers customers superior service quality and local knowledge to satisfy their supply chain requirements. DHL accepts its social responsibility by supporting climate protection, disaster management and education.
DHL is part of Deutsche Post DHL. The Group generated revenue of 53 billion euros in 2011.