SOURCE: The Walking Company Holdings, Inc.

The Walking Company Holdings, Inc.

August 17, 2011 06:30 ET

The Walking Company® and Dansko® Unveil Groundbreaking Comfort Innovation

The New Dansko ProXP™ Professional Collection -- Lightweight, Slip-Resistant Clog Featuring a Super-Soft, Supportive Footbed

WESTLAKE VILLAGE, CA--(Marketwire - Aug 17, 2011) - The world's most popular comfort shoe gets an innovative update! The Walking Company has partnered with Dansko to create the Dansko ProXP, the newest innovation in Dansko's Professional clog collection. Perfect for professional and casual users, the lighter, certified slip-resistant Dansko ProXP features a supportive and removable footbed for a softer feel on the foot. The entire ProXP collection is exclusively available now at over 210 nationwide locations of The Walking Company and online at www.thewalkingcompany.com.

Building on the strengths of the iconic Dansko Professional clog, the new ProXP features breakthrough functional updates including a lightweight motion-enhanced construction, and a state-of-the-art slip-resistant outsole with a tread pattern that quickly disperses liquid. For the ultimate comfort, the ProXP incorporates a triple-density footbed that can easily be removed and replaced with an orthotic insole customized to specific foot characteristics for additional support.

"Advancing a comfort footwear classic like the Dansko Professional is a huge deal in our industry," began Mike Grenley, Senior Vice President of Merchandising at The Walking Company. "Along with Dansko, we believe that the ProXP's lighter, slip-resistant, and enhanced-insole features deliver the precise innovations that current Dansko patrons are looking for while broadening the appeal of the clog to a whole new group of potential consumers."

Dansko's ProXP collection is approved by the American Podiatric Medical Association (APMA) and meets or exceeds all slip resistance standards as measured by independent labs for all occupations that are required to wear slip-resistant footwear. With advanced materials that allow ultimate performance without sacrificing comfort, the new Dansko ProXP is a natural extension for the popular shoemaker and The Walking Company, a leading retailer for professionals that spend the majority of the day on their feet -- healthcare professionals, chefs and wait staff, educators, and service professionals.

"We are excited to work with The Walking Company for the launch of the ProXP, the latest in an extensive range of product innovations," said Mandy Cabot, Founder, CEO and President of Dansko, a leader in all day comfort footwear. "The ProXP retains the same look and legendary comfort as our classic Professional clog, with a lighter weight construction, a softer feel under the foot, and an interchangeable footbed; it is perfect for anyone whose job requires certified slip-resistant footwear."

Additional features include a steel shank for lateral stability, a spacious thermoplastic urethane toe box that provides protection, a shock-absorbing polyurethane midsole, and a water-resistant contoured leather upper. Available in six different high-quality leathers, including patent and cabrio, and a variety of colors; the Dansko ProXP retails from $140-$150, and is exclusively available at The Walking Company retail locations nationwide or www.thewalkingcompany.com.

Samples and images are available upon request.

ABOUT THE WALKING COMPANY
The Walking Company is a leading independent specialty retailer of high-quality, technically designed comfort footwear and accessories that features premium brands such as Dansko, UGG Australia, ECCO, and Aetrex among many others. These products have particular appeal to one of the largest and most rapidly growing demographics in the United States. The Walking Company operates over 210 stores in premium malls across the nation and the company's website at www.thewalkingcompany.com.

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