SOURCE: WGL Entertainment Holdings, Inc.

March 24, 2008 09:30 ET

"The WGL Million Dollar Shootout" to Be Aired Nationally on CBS Sports

LAKE MARY, FL--(Marketwire - March 24, 2008) - WGL Entertainment Holdings, Inc. (PINKSHEETS: WEHI) announced today that it plans to air its "Million Dollar Shootout" (MDSO) reality T.V. show on CBS Sports nationally beginning June 21, 2008. The MDSO will air in the 1 to 2 PM slot or the 2 to 3 PM slot leading into PGA Tour golf on Saturday afternoons. The airings will begin with the Travelers Insurance Championship on June 21, and end with the PGA Championship on August 9. WGL Entertainment Holdings, Inc. will purchase the time from CBS Sports and sell the 3,570 minutes of commercial inventory through a national advertising agency.

"Going national allows us to bring in major sponsors on a national level as opposed to having to sell the commercial inventory on a regional level market by market," said Mike Pagnano, CEO WGL Entertainment Holdings, Inc. "On a national level the commercial time will average $3,000 per minute or $10,710,000 for the total inventory. The cost for the 7 hours of airtime will be approximately $2,100,000."

WGL Entertainment Holdings, Inc., through its subsidiary WGL Entertainment, is the producer of the "WGL Million Dollar Shootout" Reality Television Series and several other made for T.V. sports entertainment events scheduled to be produced in 2008 and beyond.

To the extent that statements in this press release are not strictly historical, including statements as to revenue projections, business strategy, outlook, objectives, future milestones, plans, intentions, goals, future financial conditions, future collaboration agreements, the success of the Company's development, events conditioned on stockholder or other approval, or otherwise as to future events, such statements are forward-looking, and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The forward-looking statements contained in this release are subject to certain risks and uncertainties that could cause actual results to differ materially from the statements made.

Contact Information

  • For more information contact:

    Michael Pagnano
    WGL Entertainment Holdings, Inc.