TheDirectory.com Completes Name and Ticker Symbol Change

TAMPA, FL--(Marketwire - Aug 15, 2011) - TheDirectory.com, Inc. (PINKSHEETS: EYSM) today announced that it has received notice from FINRA that the ticker symbol "LOCL" has been assigned to the Company. Effective Wednesday, August 17th, the Company will open for trading under the new ticker symbol.

TheDirectory.com Founder and CEO Scott Gallagher commented, "I'm very excited to have this process 100% completed. Our industry is experiencing incredible growth at the moment with huge players making sizable investments into Companies we compete with. We have an exciting story to tell of helping small businesses across America grow in this tough economy. Our top client last month received nearly 150 phone calls from our network with an ROI of several hundred percent." Gallagher continued, "With the name and ticker change now completed, we can move forward with our plans to launch a national media and awareness campaign to build TheDirectiory.com into the household brand we believe it will become."

About TheDirectory.com, Inc.

TheDirectory.com, is a local Internet Media network that owns and operates locally targeted category specific search destinations including several which are leaders in their vertical markets including www.Podiatrists.com. In addition to www.TheDirectory.com the network includes www.Chiropractor.net, www.Therapists.net, www.DentistAppointments.com, www.Dietitians.net and many others. For more information visit the Company's Investor web site www.TheDirectory.tv. Review the Company's other filings on www.OTCMarkets.com.

Forward-Looking Statements

Certain statements contained herein are "forward-looking" statements (as defined -- Private Securities Litigation Reform Act of 1995). TheDirectory.com, Inc. cautions that the statements made in this press release constitute forward-looking statements and no guarantees of future performance and actual results or developments may differ materially from projections in forward-looking statements. Forward-looking statements are based on estimates and opinions of management at time the statements are made.