SOURCE: NetShelter

March 11, 2008 10:38 ET, Internet's Largest Developer Site, Leaves CNET for NetShelter Technology Media

TORONTO--(Marketwire - March 11, 2008) - NetShelter Technology Media (, which pioneered the concept of the vertical media network assembling the largest technology-oriented audience in the world, today announced that, ( the largest web developer site on the Internet, has joined NetShelter, which will now exclusively sell all of the advertising inventory on the site. With an audience larger than leading web developer portals such as Jupiter Media's, Ziff Davis Enterprise's or OReilly Media's, attracts over 1.2 million monthly uniques worldwide (comScore).

TheScripts is an online community of technology professionals that includes web and application developers, system administrators, software programmers and various other developer and IT professionals. The site served over 10 million page views in January and more than 4 million unique visitors according to its own log files. TheScripts had been part of CNET, but after an extensive account review elected to move to NetShelter Technology Media.

In short order, NetShelter Technology Media has landed a major tech branded ad campaign for TheScripts.

"We are gratified that TheScripts selected us as their exclusive partner. Their inclusion as part of our portfolio that attracts developers, programmers and decision-making IT professionals enables us to reach core developer audiences at scale. The high quality of its content makes TheScripts an excellent place to reach those involved in building their company's IT," says Peyman Nilforoush, Co-Founder and CEO for NetShelter Technology Media. "I expect that there will be additional such opportunities for NetShelter as the established tech 'portals' continue to lose audience to ours which specializes helping top independent voices in the technology industry grow their media businesses."

"NetShelter continues to set the new standard for enabling technology publishers to monetize their content and grow their media businesses," says Nathan Welsh, Advertising Program Manager for TheScripts. "We are very impressed with their acumen in the tech publishing space and with their knowledge of how to generate revenue for the top voices in the technology industry like TheScripts."

TheScripts ( is a resource for Developers and IT professionals. It's a community of system administrators, application developers, software programmers and IT professionals who share knowledge and resources as they are building their company's IT. Nearly 60 percent of its audience visits the site more than once a day. TheScripts' topics and communities cover: Programming; Application and Web Development; Database Administration; and System Administration.

Launched in 1999 as NetShelter, Inc., NetShelter Technology Media ( first pioneered the concept of the vertical media network assembling the largest technology-oriented audiences in the world via the NetShelter Branded Network (NSBN) and helping leading interactive advertising agencies and marketers engage with their core target audience of technology, IT buyers and influencers. In a fragmented online media landscape NetShelter Technology Media is the new platform for technology publishing online. It partners with the top independent voices in the technology industry and helps them grow their media business. NetShelter's goal is to become the global leader in digital marketing services for the technology sector.

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