SOURCE: Thomas, Townsend & Kent

August 10, 2005 08:28 ET

Thomas, Townsend & Kent Launches Productivity Journal, a New E-Magazine on Technologies for Business Owners, Managers

Publication Spotlights New Technologies, Products That Enable Growing Businesses to Accomplish More Each Day

CHICAGO, IL -- (MARKET WIRE) -- August 10, 2005 -- Database marketing firm Thomas, Townsend & Kent (TTK), which publishes the popular consumer e-magazine Home Electronics Journal, has launched its first business-to-business online publication -- Productivity Journal -- to address the specific technological needs of entrepreneurs and managers responsible for business units experiencing growth.

Productivity Journal offers concise, easy-to-read product reviews and updates on emerging technologies, focusing on products and services that can help businesses achieve greater efficiencies. The premier issue of Productivity Journal, which was published in July and distributed to nearly 215,000 readers, can be viewed at www.thomastownsendandkent.com/pj/.

"Keeping current with the myriad of technological solutions available to businesses can be a full-time job," said Roy Weiss, TTK's executive vice president. "With Productivity Journal, we provide helpful, time-saving information on the latest technologies, so business executives can focus on the critical issues that will allow them to grow their companies," he added.

Readers can subscribe to Productivity Journal at the website www.productivityjournal.com. When registering for their free subscriptions, visitors to this site are asked for information about their companies and the types of products and services they are planning to purchase during the next 12 months. This survey data helps TTK address the editorial interests of subscribers and also enables the company to send these individuals relevant promotional offers, via e-mail or direct mail, from business-to-business marketers.

Advertisers interested in information on Productivity Journal, as well as TTK's business-to-business marketing programs, should contact Dominique Hines at (312) 650-7779 or dominique@thomastownsendandkent.com. News releases on office technologies can be sent to productivityjournal@thomastownsendandkent.com.

About Thomas, Townsend & Kent:

Chicago-based Thomas, Townsend & Kent (www.thomastownsendandkent.com) is a database marketing firm that specializes in connecting marketers with affluent consumers. The TTK Affluent Americans Database, with detailed purchase intent information on nearly three million households, is the nation's most comprehensive database of this highly desirable consumer segment and is available for list rental and purchase. TTK leverages this proprietary database, along with its various web-based operations, to conduct ongoing surveys with consumers regarding purchases related to their affluent lifestyle.

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