RANCHO PALOS VERDES, CA--(Marketwired - October 13, 2016) - ThreatMetrix®, The Digital Identity Company™, announces the availability of its Fall '16 Release. This latest update introduces new capabilities that streamline end-to-end fraud orchestration to enable smarter decisions for fraud prevention, authentication and threat detection.
The Fall '16 Release was previewed today at Digital Identity Summit 2016, an event which brings together global heads of risk, compliance and fraud to showcase innovation in digital identity, hosted by ThreatMetrix.
"With every update of our flagship platform, we fine-tune our processes so client organizations can further reduce friction for trusted users. The ThreatMetrix Dynamic Decision Platform integrates real-time intelligence with an authentication platform that predicts and prevents fraud," said Alisdair Faulkner, chief products officer with ThreatMetrix. "Optimizing the end-user experience was a key driver of the Fall 16 Release."
The need for businesses to verify exactly who they are transacting with has never been greater. Verifying a user identity requires a solution that can combine multiple static data sources with global, real-time intelligence relating to the requested transaction. Accurately authenticating trusted users, detecting fraudsters in real time and predicting high-risk behavioral patterns with pinpoint accuracy is critical to supporting the ongoing growth of global digital businesses.
According to Eric Ogren, senior security analyst with 451 Research, "A key requirement of any anti-fraud strategy is to be confident in knowing that a cybercriminal is not at the other end of the connection. A protective infrastructure that reaffirms a user's digital identity, such as that from ThreatMetrix, gives organizations the operational agility necessary to protect against fraudulent transactions or offer enhanced experiences to valued customers."
The ThreatMetrix Dynamic Decision Platform addresses the key challenge in authentication and dynamic fraud prevention: the continuous and evolving need to dynamically integrate the most relevant and up-to-date intelligence with legacy security solutions to prevent and better predict fraud.
Another new capability of this platform is how it enables businesses to leverage and operationalize global shared intelligence from The ThreatMetrix Digital Identity Network to make accurate, real-time digital decisions. This reduces step-up challenges for trusted users, supporting a more frictionless online experience. Transactions flagged as high-risk or requiring additional assurance can be accurately routed to the appropriate authentication or identity verification service.
This is facilitated by the following key functions:
- Smart Analytics, comprising behavioral analytics and machine learning
- An Integration Hub
- Decision Management, including case management and a decision management portal
Faulkner said of the new features, "With this release, our customers are now able to genuinely tailor authentication services to each individual user, based on the context and risk profile of each transaction."
Key Features of the ThreatMetrix Dynamic Decision Platform
- Comprehensive orchestration capabilities to streamline fraud decisioning
- Core Smart Analytics component that combines advanced behavioral analytics with a clear-box approach to machine learning, to more accurately detect current and future fraud
- Fully integrated, pre-packaged third party solutions for additional authentication and identity verification for high-risk / additional assurance transactions
- Straightforward integration of legacy and third party data feeds to preserve existing and future investments
- State-of-the-art online decision management portal for clear and accurate data handling
Fall '16 Release capabilities add to an already strong platform that allows users to continuously evaluate and verify risk scores, associated risks and corresponding business policies. Customer information and data can be anonymously shared across the entire ThreatMetrix Digital Identity Network, which harnesses real-time shared intelligence from billions of transactions worldwide.
Fall '16 Release updates are available to all ThreatMetrix customers and prospects.
ThreatMetrix®, The Digital Identity Company®, is the market-leading cloud solution for authenticating digital personas and transactions on the Internet. Verifying more than 20 billion annual transactions supporting 30,000 websites and 4,000 customers globally through the ThreatMetrix Digital Identity Network, ThreatMetrix secures businesses and end users against account takeover, payment fraud and fraudulent account registrations resulting from malware and data breaches. Key benefits include an improved customer experience, reduced friction, revenue gain and lower fraud and operational costs. The ThreatMetrix solution is deployed across a variety of industries, including financial services, e-commerce, payments and lending, media, government and insurance.
For more information, visit www.threatmetrix.com or call 1-408-200-5755. Join the cybersecurity conversation by visiting the ThreatMetrix blog, Twitter, LinkedIn and Facebook pages.
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