SOURCE: ThreatMetrix


April 27, 2011 06:00 ET

ThreatMetrix Positioned as a "Visionary" in the Magic Quadrant for Web Fraud Detection

The Magic Quadrant Serves as an Evaluation of Vendors in the Online Fraud Detection Industry Based on Completeness of Vision and Ability to Execute

LOS ALTOS, CA--(Marketwire - Apr 27, 2011) - ThreatMetrix™, the fastest growing provider of fraud prevention solutions that do not require personally identifiable information (PII), announced today that it has been positioned by Gartner, Inc. in the "Visionaries" quadrant of the "Magic Quadrant for Web Fraud Detection."(1)

"The Web fraud detection market provides technology that addresses online threats head on," reports Avivah Litan, vice president and distinguished analyst, Gartner. "Demand for Web fraud detection software and services are at an all-time high," she added. "We expect the next 18 months to be just as dynamic in terms of the Web fraud detection vendor landscape as the past months were."

Gartner specifically describes Visionary companies as offering products that are "relatively easy to implement (when compared with many of their competitors) and have achieved very good results in reducing online fraud for their clients, often using software-as-a-service (SaaS)-based models. Often, they are more innovative than their competitors and tend to offer superior customer service, which they can afford to do, given their smaller customer base and their dedication solely to fraud detection."

Gartner's Magic Quadrant analysis goes on to say that an increase in cybercrime in 2010 led the Web fraud detection industry to grow by 35%. "Hackers and criminals continue attacking financial services and retail firms, and are increasingly reaching into other sectors, such as healthcare, insurance, government, small businesses, Internet service providers, security firms, defense contractors and technology companies," Gartner analysts write.

"We consider ThreatMetrix's position in the 'Visionaries' category of the Gartner Magic Quadrant to be a solid testament to our recent growth and success as a market-leading provider of fraud prevention solutions," said Reed Taussig, president and CEO, ThreatMetrix. "We plan to continue innovating our fraud detection tools and offerings to remain a forward thinking and lucrative company in this competitive industry."

About the Magic Quadrant

The Magic Quadrant is copyrighted 2011 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

(1) Gartner "Magic Quadrant for Web Fraud Detection" by Avivah Litan, 19 April, 2011.

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About ThreatMetrix
ThreatMetrix helps companies stop web fraud and accelerate e-commerce in real-time so they can significantly reduce online fraud, acquire more customers faster, reduce costs, and increase customer satisfaction. The ThreatMetrix Cloud-Based Fraud Prevention Platform, incorporating ThreatMetrix SmartID™ cookieless device identification, provides online businesses with the ability to protect themselves and their customers by verifying new accounts, authorizing payments and transactions and authenticaticating user logins in real-time. Online businesses can deploy the ThreatMetrix Cloud-based Fraud Prevention Platform, which does not rely on personally identifiable information (PII), for traditional online activity via a personal computer as well as for mobile and tablet devices. The company serves a rapidly growing customer base around the world across a variety of industries including social networks (dating, gaming), financial services, e-commerce, affiliate marketing and payments. For more information, visit or call 1-650-625-1451.

© 2011 ThreatMetrix. All rights reserved. ThreatMetrix, the ThreatMetrix Cloud-Based Fraud Prevention Platform, ThreatMetrix SmartID, ThreatMetrix ExactID, and the ThreatMetrix logo are trademarks or registered trademarks of ThreatMetrix in the United States and other countries. All other brand, service or product names are trademarks or registered trademarks of their respective companies or owners.

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