SOURCE: Thrive World Wide, Inc.

April 05, 2011 08:39 ET

Thrive World Wide Names Wendy Borow-Johnson CEO

LAKE GENEVA, WI--(Marketwire - April 5, 2011) - Thrive World Wide (OTCBB: TWWI) has named Wendy Borow-Johnson Chief Executive Officer.

Ms. Borow-Johnson has been a member of its Advisory Board since July 2010. She has been a leader in both the conventional and online marketing industry. Ms. Borow-Johnson will replace Andrew Schenker as President and CEO. Mr. Schenker will remain as the company's secretary.

"We are pleased to welcome Wendy as President and CEO of Thrive World Wide. Wendy's expertise and valuable insights will assist us in growing our Daily Deal concept," commented Mr. Schenker.

Ms. Borow-Johnson was formerly the VP of Media for Next One Interactive Inc. and President of the wholly-owned subsidiary R&R TV. Ms. Borow Johnson launched R&R TV, initially called Resort and Residence, on November 6th, 2009 on DirecTV and on Comcast in Detroit. Today, R&R is distributed to close to 30 million homes through broadcast, cable and satellite and is also streamed live 24/7 on the web.

Ms. Borow-Johnson is a leader in communications, transactional businesses, new business development and the electronic media industries -- from on air reporting and talk show hosting, to being a pioneer in interactive TV and broadband having rolled out the first two way digital cable system enhanced with interactivity where a consumer could order pizza with a click of their remote control. Ms. Borow-Johnson has been a leader in content-based shopping, product placement and direct marketing campaigns for consumer goods -- from building and running cable television niche networks, to producing infomercials, award-winning documentaries and public service announcements as well as deploying new interactive technologies, she brings unique skills and experiences in the media. She has been the President of a number of niche cable programming networks including Healthy Living Channel, Beauty and Fashion TV, Brands Shopping Network, Tomorrow's Planet, Recovery Television Network and American Medical Television. She has also been a senior executive with two leading advertising agencies: McCann Erickson and DMBB/Medicus. She has served on the Board of several public companies and serves on the Board of several not for profit organizations.

About Thrive World Wide, Inc.

Thrive World Wide, Inc., through its wholly owned subsidiary Daily Hot Deal, is the newest entry into the social shopping Deal of the Day business. Daily Hot Deal is differentiating itself from its competition by creating a Video Spotlight for each participating merchant at no charge to the business. This gives the business a branded video piece and our members get the opportunity to watch the video and see features of the deal and the business that is featured. Daily Hot Deal will send the video in its daily email to our members, feature it on as well as placing the Daily Hot Deal video on its Facebook fan page, its YouTube Channel as well as on other media outlets.

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