SOURCE: TicketCity

March 18, 2008 17:07 ET

TicketCity Announces Ticket Buying Tips for the 2008 NCAA Tournament

What Are the Hot Games? How Do You Get Into Them? With 18 Years of Ticket Experience, TicketCity Offers Some Advice on Getting the Best Seats for March Madness

AUSTIN, TX--(Marketwire - March 18, 2008) - The secondary ticketing industry felt a surge in ticket sales after selection Sunday announcements. With 65 teams vying for the top spot, thousands of fans now compete to find the best tickets available. Unlike college football bowl game announcements, which allow fans time to arrange travel plans while buying tickets, college basketball fans only have four days to find tickets before the tournament begins. With 18 years of experience in the ticketing industry, TicketCity offers a few tips for buying March Madness tickets.

-- Check with the ticket source. The venue box office where your team will play should be your first stop. Next check with your school to see how they are allocating tickets for alumni. NCAA Tournament tickets typically sell out early at the venue box office. Schools usually have just enough tickets for alumni who donate to the athletic department.

-- Always check the secondary market. Once you know what options are available through the venue and your school, compare to prices on the secondary ticket market. Depending on the demand for your team's region, you can often find better seating locations and even lower prices on the secondary market than the box office.

-- Buy tickets ASAP. Once you know where the tickets are, you should purchase quickly. With only a few days until tournament games begin, inventory and prices in the secondary market continue to fluctuate rapidly. The demand for NCAA Tournament tickets traditionally increases as teams advance. One suggestion is to consider buying tickets for the Regional Finals and/or Final Four today. If your team fails to move beyond the early rounds, reselling tickets is always an option. Most ticketing companies such as TicketCity will buy and sell tickets to the tournament.

-- Enjoy the game. Once you've secured your tickets, enjoy one of the most exciting sporting events in the world. The passion of thousands of screaming fans at a March Madness game is an experience that every sports fan should have once in their life.

"Over 1,000 of our clients were able to secure seats for the first, second and Final Four rounds of the tournaments the Monday following Selection Sunday announcements," commented Randy Cohen, CEO for TicketCity. "For the fans still looking for tickets, the ideal time to buy is now."

What are the hottest locations for the 1st & 2nd round games in the tournament? Currently the "All Session" passes for Birmingham, Denver and Omaha carry the highest average prices, according to TicketCity data accumulated from the entire secondary ticket market. In Denver the average price for an "All Session" pass, entry to all 3 sessions, is above $550.00 per pass. In Birmingham the average price is near $500 per pass.

"Many Tennessee and Louisville fans are calling for tickets to the regional in Birmingham," said Rafael Rivas, VP of Sales at TicketCity. "Also, Kansas and Kansas State fans are fired up to make the short drive over to Omaha keeping demand for both regions high."

Don't miss your chance to see your team in action during March Madness. Those interested in purchasing tickets to the NCAA 1st & 2nd round, Regional Finals and Final Four can order online at or by calling 1.800.SOLD.OUT. TicketCity is based in Austin, TX just down the road from the Alamodome in San Antonio. TicketCity has plenty of great tickets and packages available for the 2008 Final Four.

About TicketCity

TicketCity sells tickets for all sports, concerts and theatre shows. TicketCity specializes in tickets for all college sports and championship events such as the Kentucky Derby, Masters, and Euro Cup 2008. Founded in 1990, TicketCity is a trusted source for secondary market tickets to events around the world. TicketCity partners include Rivals, Scout, SportsWar, CollegeFootballNews and TMP Directional Marketing. In 2007, TicketCity was named to Inc Magazine's prestigious Inc 5000 list.

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