SOURCE: Tier One Partners, LLC

Tier One Partners, LLC

May 24, 2010 12:07 ET

Tier One Partners Wins 2010 SABRE Award

BOSTON, MA and CHICAGO, IL and SAN FRANCISCO, CA--(Marketwire - May 24, 2010) -  Tier One Partners, LLC, a full-service public relations agency that offers "all senior talent, all the time," announced today the agency was the recipient of a 2010 SABRE Award on behalf of its public relations campaign for Virgin HealthMiles, an industry leading provider of employee health and activity programs that pay people to get active, and part of Sir Richard Branson's global Virgin group. The agency was honored with a Silver Award in the Business Services category during a May 11 award ceremony in New York, sponsored by The Holmes Report.

"We're delighted to be honored for our work on behalf of Virgin HealthMiles," said Kathy Wilson, managing partner at Tier One Partners. "Our agency worked in lockstep with Virgin HealthMiles' internal PR team to build awareness for this innovative brand as a leader in the employee wellness category. It's very gratifying to receive a SABRE award in recognition of our success." 

Tier One began working with Virgin HealthMiles in 2008 and continues a successful relationship with the company today. In addition to conducting an ongoing brand awareness campaign, in 2009 Tier One helped Virgin HealthMiles launch its inaugural National Employee Wellness Month, an annual initiative developed to raise public awareness about the critical role employers play in workplace wellness and how preventive, healthy employee behavior can help to improve the nation's health and combat its rising healthcare costs. This year's National Employee Wellness Month is scheduled for June. 

About Tier One
Tier One Partners, LLC is a full-service public relations and marketing communications firm comprised of partners with deep experience in the technology, consumer technology, financial services, professional services and consumer retail markets. Tier One uses its experience to infuse its programs with knowledgeable insight, proven strategies and creative solutions that get results. From Business-to-Business to Business-to-Consumer communications, the firm provides its range of services through a virtual team environment that enables it to deliver premium PR talent and results at highly competitive rates. Headquartered in Boston, Tier One also has hubs in Atlanta, Chicago, New York, Philadelphia, San Francisco and Seattle. For more information, please visit, follow us on Twitter at or become a fan of Tier One Partners on Facebook.

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