IdealWorld

October 20, 2010 02:30 ET

Time to Get Crafty-UK Launch of Cricut Imagine on Create and Craft TV!

LONDON, UNITED KINGDOM--(Marketwire - Oct. 20, 2010) - An innovative new product which is set to take the craft world by storm is set to be launched on Ideal World & Create and Craft TV, the UK's only dedicated craft TV channel.

Cricut Imagine, a collaboration between Provo Craft and Hewlett Packard, is transforming the face of arts and crafts, making it easier than ever before for people of all capabilities – not just paper crafters - to get creative.

It's so easy to create imaginative designs that can be printed and cut on the same machine! And that's not all; the Cricut Imagine also enables budding designers to add colour, imagery and dimension.

Cricut Imagine has already created a storm in the US, with its capacity to create extremely professional results to make everything from home decorations, to wedding invitations, cards, signs and even stickers.

It is with great enthusiasm that Create and Craft announces the UK launch of the Imagine on their channel, as the official UK retailer for this exciting product.

Tony Sheridan, Managing Director at Create and Craft TV, commented: 'Cricut Imagine is an amazing product and we are thrilled to partner Provo Craft as the official retailer for its introduction into the UK market. We know our customers will be impressed by the machine's ability to carve brilliantly creative ideas from a single piece of paper – all thanks to the easy-to-use touch screen LCD system'.

The Create and Craft TV channel was launched in 2003 and is the only network in the world with 24 hours of fantastic craft products on offer. It is part of the Ideal Shopping Direct Plc Corporation, which also owns the TV home shopping channel, Ideal World.

In 2004, the channel launched the Create and Craft Club, which entitles members to a 10% discount on all of their craft purchases, as well as access to video demonstrations, crafting articles, news about product releases, plus tips from the experts – all for just £20 a year.

The Cricut Imagine is available to buy from 28th October 2010, either by calling 09056 480 480*, by visiting the website www.createandcraft.tv or watching the Create and Craft TV channel on Sky 671, Freeview 36 or Freesat 813.

*Please note that calls cost 20p per minute if calling from a BT landline, but other networks and mobiles may cost more.

Contact Information

  • Enquiries about this news release should be made to:
    +44 (0) 9056 480 480