SOURCE: Harte-Hanks PennySaverUSA.com

June 20, 2008 15:57 ET

Tinbu and PennySaverUSA.com Announce Alliance

One of the Nation's Largest Online Local Advertising Networks Launches Tinbu Content Modules, Enabling PennySaverUSA.com™ Viewers to Access Data on Multiple Topics

PENSACOLA, FL and RANCHO CORDOVA, CA--(Marketwire - June 20, 2008) - Tinbu, a leading provider of interactive data modules in a variety of in-demand categories, is pleased to announce its alliance with PennySaverUSA.com, one of the nation's leading online local advertising networks and a business of Harte-Hanks, Inc. (NYSE: HHS).

Tinbu's patent-pending technology is designed to enable seamless integration of interactive data modules and content into media Web sites -- thereby providing Web visitors with real-time information on a variety of topics of their choosing, from horoscopes and lottery results to local U.S. gas pump prices and weather forecasts anywhere globally. The interactive components of Tinbu's technology are used to drive multiple millions of engaging page views every month, along with increased site visitor satisfaction and length of visits, as well as revenue generation for leading online media groups.

"PennySaverUSA.com is a household name when it comes to online classifieds and local advertising content," said George Moore, Tinbu's marketing director. "Our alliance with PennySaverUSA.com will benefit both Tinbu and PennySaverUSA.com, along with the millions of people who visit PennySaverUSA.com each month."

Site visitors at PennySaverUSA.com, its companion site TheFlyer.com™, and their respective online affiliates now can interact with Tinbu's horoscope, global weather, U.S. gas prices, MPG analysis and lottery modules to access local, nationwide and global information which is updated daily.

"As our online community for local advertising content has grown, we seek to find new ways to engage our visitors and add value to the time they spend with us, and we are excited to bring this valuable Tinbu content to our customers as we continue to increase site traffic," said Loren Dalton, president of PennySaverUSA.com. "With features such as the local gas-price look-ups and weather information, our site visitors now will have less reason to travel elsewhere online for many popular day-to-day information needs. We anticipate Tinbu will help us keep our viewers online longer, interacting with more advertisers and more listings."

About Tinbu

Tinbu uses patent-pending technology to provide interactive data products to leading online and wireless companies worldwide. Tinbu's clients include AOL, AOL Latino, AOL Canada, AOL Mexico, Telemundo, MSN, MSN Espanol, MSNBC, USA TODAY, BellSouth, ATT, Media General, Clear Channel Television, NBC Television, CBS Television, ABC Television, Fox Television, CBS Radio, Boston Herald, Boston Globe, Tribune, Toronto Star, CBC New Media, My Red Fish, Local Solutions Networks, Motricity, uClick, St. Louis Post Dispatch, Hello Metro, New York Daily News, DirecTV, Univision, Terra Networks, Yahoo!, People PC, and many others.

About Harte-Hanks

Harte-Hanks is a worldwide direct and targeted marketing company that provides marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Visit Harte-Hanks on the Web at http://www.harte-hanks.com.

PennySaverUSA.com, a publication of Harte-Hanks Shoppers, is a recognized leader in geographic and demographic targeted marketing solutions. With more than 1,000 unique community editions, PennySaverUSA.com and TheFlyer.com shoppers have circulation of approximately 13 million in California and Florida. PennySaverUSA.com and TheFlyer.com provide low-cost, efficient, and targeted marketing solutions utilizing a wide variety of products such as display ads, classified ads, and flyers, all delivered weekly via the U. S. Postal Service. Both PennySaverUSA.com and TheFlyer.com also are Web sites of Harte-Hanks Shoppers, and display all the ads published in all the print versions of the two publications, and is a leader in the aggregation of online classified ads from free community papers and shoppers across the country. Visit us online at http://www.pennysaverusa.com. PennySaverUSA.com's Rancho Cordova, CA, office may be reached at (916) 636-2200.

Contact Information

  • Media Contact:
    Dick Colvin
    PennySaverUSA.com
    (916) 636-2245
    Email Contact