SOURCE: African Business Review

African Business Review

May 24, 2011 19:36 ET

Tips and Tricks for Google: How to Improve Your Search Engine Ranking With African Business Review

SAN DIEGO, CA--(Marketwire - May 24, 2011) - Utilizing the most appropriate search engine strategy is imperative for businesses. We discover the techniques businesses can use in order to rank highly on the world's biggest search engine -- Google.

Search Engine Optimization (SEO) has emerged as the effective process for online marketing. To get the maximum return from your investment you need to make sure your website is properly structured as well as being both user and search engine friendly.

Here are some SEO tips that should be followed to get the best results from Google:

Try to purchase a domain name that reflects what you do or sell. If possible it should contain keywords relevant to your business, e.g. designer-bathrooms.co.za. However, be aware that Google has recently indicated they may pay less relevance to this in the future.

Once you have your domain it pays to identify the keywords or phrases that people will use in their search for your product or services. Use the free Google keyword tool to help you.

To read the full article, please click here.

About African Business Review

African Business Review is a leading digital media source of news and content for C-level executives focused on business and industry-specific news throughout Africa. African Business Review is the territory-dedicated arm of the White Digital Media Group.

Founded in 2007 by entrepreneur Glen White, White Digital Media retains a diversified portfolio of websites, magazines, daily news feeds and weekly e-newsletters that leverage technology to innovatively deliver high-quality content, analytical data, and industry news. For more information, contact +44 (0)1603 217 556 or visit http://www.africanbusinessreview.co.za/.

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