SOURCE: Titan Global Entertainment, Inc.

March 01, 2007 09:45 ET

Titan Global Wholly Owned Subsidiary eComm 3 Media, Inc. Appoints Dean Crutchfield as a Member of Its Entertainment Distribution Marketing Advisory Board

Advisory Board to Provide Market Leadership to Company's U.S. Entertainment Distribution Segment

MIAMI, FL -- (MARKET WIRE) -- March 1, 2007 -- eComm 3 Media, Inc., a wholly owned subsidiary of Titan Global Entertainment, Inc. (PINKSHEETS: TGLE), announced today that is has appointed Dean Crutchfield as a member of its U.S. Entertainment Distribution Marketing Advisory Board. As part of the overall restructuring announced in early November, Titan is actively seeking prominent industry leaders to work with company management in implementation of its strategic business plan.

Dean P. Crutchfield is the Vice President, Marketing for Wolff Olins, one of the world's most influential brand consultancies, owned by Omnicom.

Born in England and now based in New York City, Dean always had a passion for communications and started young in the field of marketing and branding at the age of 22, whilst a lecturer of Marketing, at Hull University, where he gained firsthand experience on exposing its theories and practices. He has since worked with some of the world's most recognized brand consultancies, including Michael Peters, Landor, Luxon Carrà and currently with Wolff Olins, where he has spent the last 5 years and presides on its executive leadership team.

Dean has a love for brands. He has spoken around the world espousing on the value of brands for well-known institutions including the Zell Institute (Israel), The Estonia Business School, Miami Ad School, J.L. Kellogg Graduate School of Management and Wharton School of Finance. He has earned a reputation for possessing an exuberantly honed presentation style and has published articles on the power of branding and the convergence of new media as seen in BrandWeek, AdWeek, MediaWeek and expert quotes for publications and news organizations, recently including The Deal, Newsday, Advertising Age and BBC World.

Dean believes that being "liked" as a brand is not enough and that we must shape brands people can truly love. Equally important to him, due to commercial significance of brands and their importance to the long-term asset value of a business, he believes there is a need to improve the dialogue between marketing and finance for mutual benefit.

Dean's international experience with major brands around the world has led him to develop a strong belief that branding is not marketing. With this belief, Dean continues to urge the use of creativity and innovation to push boundaries and bust categories with brave thinking that can create new and better ways for brands to continually connect with their customers.

Dean Crutchfield stated, "Content is King, convergence is Queen, but there is a huge amount of great content that many entertainment, media and technology brands have at their disposal and are not capitalizing on. The eComm3 portal represents a new way for many of these brands to connect with their customers."

"We are fortunate, that we can attract prominent advertising industry leaders like Mr. Crutchfield to work with us in shaping our strategic & tactical directions," said Laurence Norjean, CEO of eComm3 Media, Inc., a wholly owned subsidiary of Titan Global Entertainment, Inc. "We believe that advertising & marketing messages will be enhanced through the delivery of content as an integral element of new, innovative integrated media models. eComm3's content aggregation & syndication technology and unique private label distribution strategies (via the Internet) will pave the way with new innovative and highly effective changes in the way & the where entertainment (and marketing messages) are delivered to consumers."

Titan Global Entertainment, Inc. is a multi-faceted entertainment distribution technology & networking company that specializes in reaching and marketing entertainment products and services as well as consumer goods to consumers via its network of media properties (radio, TV, Cable, magazines, newspapers and websites). Its online network ( is launching early this year. Its music division Pyramid Records is a traditional record production & music marketing and licensing company with a distribution partnership with the Universal Music Group. Pyramid Records' business also includes distribution, television syndication, publishing and artist management. Titan is dedicated to supplying new emerging technologies for video and music to talented artists via the worldwide web.

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